Strategic Marketing Director for Lenovo's SMB Business

3 days ago


Beijing, Beijing, China Lenovo Full time

Job Overview

We are seeking an exceptional Strategic Marketing Director to lead our Small and Medium Business (SMB) marketing efforts at Lenovo. As a key member of our Commercial, SMB, and Consumer Marketing team, you will be responsible for developing and executing a strategic marketing vision that drives profitable growth.

About the Role

This is a senior leadership position that requires a proven track record of success in B2B marketing, particularly in the Technology industry. You will lead a global team of marketers and collaborate with internal stakeholders to deliver product, campaign, and vertical marketing initiatives across our full solutions portfolio.

Main Responsibilities

  • Develop and execute a comprehensive marketing strategy that aligns with Lenovo's overall business goals and objectives.
  • Lead a high-performing team of marketers to deliver targeted marketing campaigns and programs that drive customer engagement and acquisition.
  • Collaborate with cross-functional teams, including Sales, Product Management, and Communications, to ensure alignment and effective execution of marketing initiatives.
  • Monitor and analyze market trends, competitor activity, and customer behavior to inform marketing strategies and optimize program performance.
  • Manage budgets and resources effectively to achieve desired business outcomes.

Requirements

  • 7-10 years of experience in marketing roles with progressing levels of responsibility, preferably in the Technology industry.
  • Proven track record of success in B2B marketing, with a focus on driving customer engagement and acquisition.
  • Strong leadership and management skills, with experience in leading high-performing teams.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Ability to analyze data and make informed decisions to drive business outcomes.

What We Offer

We offer a competitive salary range of $150,000 - $200,000 per annum, based on experience and qualifications. This role also offers opportunities for professional growth and development, as well as a collaborative and dynamic work environment.



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