Strategic Marketing Director for Lenovo's SMB Business
1 month ago
Job Overview
We are seeking an exceptional Strategic Marketing Director to lead our Small and Medium Business (SMB) marketing efforts at Lenovo. As a key member of our Commercial, SMB, and Consumer Marketing team, you will be responsible for developing and executing a strategic marketing vision that drives profitable growth.
About the Role
This is a senior leadership position that requires a proven track record of success in B2B marketing, particularly in the Technology industry. You will lead a global team of marketers and collaborate with internal stakeholders to deliver product, campaign, and vertical marketing initiatives across our full solutions portfolio.
Main Responsibilities
- Develop and execute a comprehensive marketing strategy that aligns with Lenovo's overall business goals and objectives.
- Lead a high-performing team of marketers to deliver targeted marketing campaigns and programs that drive customer engagement and acquisition.
- Collaborate with cross-functional teams, including Sales, Product Management, and Communications, to ensure alignment and effective execution of marketing initiatives.
- Monitor and analyze market trends, competitor activity, and customer behavior to inform marketing strategies and optimize program performance.
- Manage budgets and resources effectively to achieve desired business outcomes.
Requirements
- 7-10 years of experience in marketing roles with progressing levels of responsibility, preferably in the Technology industry.
- Proven track record of success in B2B marketing, with a focus on driving customer engagement and acquisition.
- Strong leadership and management skills, with experience in leading high-performing teams.
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
- Ability to analyze data and make informed decisions to drive business outcomes.
What We Offer
We offer a competitive salary range of $150,000 - $200,000 per annum, based on experience and qualifications. This role also offers opportunities for professional growth and development, as well as a collaborative and dynamic work environment.
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