Strategic Sales Director

2 days ago


Shanghai, Shanghai, China Coca Cola Full time

About This Role

We are seeking a talented Senior Director, HC Channel to lead our organization's sales and customer account management activities. This role will focus on creating enduring relationships and promoting growth through strategic sales plans and customer service excellence.

Key Responsibilities:

  • Develop and implement sales strategies to retain and expand current customer relationships in HC Channel (Home Consumption), ensuring high-quality customer service and issue resolution.
  • Engage in client engagement activities, identifying business requirements, preparing proposals, and suggesting appropriate products, services, and solutions.
  • Develop and implement medium to long-term sales plans to protect, grow, and diversify relationships with targeted customers.
  • Maximize customer and Coca-Cola System share, volume/revenue, and profit potentials.
  • Oversee business development activities, including the formation of alliance/partnership networks.
  • Provide thought-leadership for the entire bottling System on a consistent and systematic growth and collaboration agenda with HC customers.
  • Proactively work with Marketing, Franchise & Commercial Leadership, Bottlers to pioneer a seamless approach on winning in market and capabilities buildings.
  • Lead market research efforts, predicting current and future consumer behavior to inform sales strategies.


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