Campaign Coordinator

1 week ago

Beijing, Beijing, China Lewis Full time

About the Role

The Campaign Coordinator is a key member of our team, responsible for providing administrative support to the wider Campaign Servicing team. This role requires a high level of organization, attention to detail, and the ability to handle multiple tasks and projects simultaneously.

Key Responsibilities

Client Management

  • Assist the team with the management of client accounts and projects, helping to establish TEAM LEWIS as a trusted partner for marketing and communications services.
  • Coordinate communication with clients, adhering to deadlines and client service level agreements.
  • Support the new business process by providing research and coordination.
  • Assist with the coordination of press tours, events, and review programs.

Media Relations

  • Stay up-to-date with the news agenda, positioning clients and products within context.
  • Research and identify appropriate journalists, bloggers, and analysts on an ongoing basis.
  • Develop media and blogger relationships for self and on behalf of the team.
  • Monitor relevant news sources and alert the team to breaking news opportunities.
  • Develop an understanding of strong news angles and media opportunities, escalating these to senior team members.
  • Organize and coordinate media interviews and press briefings.

Content

  • Draft a range of written materials, including biographies, briefing documents, media alerts, soundbites, Q&As, backgrounders, and boilerplates.
  • Create press materials and compelling content for traditional and digital media.
  • Develop valuable and insightful briefing sheets to assist clients with their press communications.
  • Develop and share knowledge around finding a good news angle or hook.
  • Focus on improving writing ability, adapting, and refining style to suit client needs.

Digital / Social Media

  • Use social media platforms to expand your network, develop media relationships, and positively impact client results.
  • Provide social media insight, execution, and management of related digital activity.

Team Working and Development

  • Ensure personal and deliverable client objectives are met on an ongoing basis.
  • Accurately report activity levels and complete timesheets to ensure correct allocation of client and team duties.
  • Escalate general new business requests to appropriate team members.
  • Work closely with your line manager to maximize your strengths, improve weaknesses, and support individual and team career development.
  • Regularly attend TEAM LEWIS training sessions and daily press briefings to enhance skills and develop knowledge.

Reporting and Analysis

  • Track and report on media activity, including coverage reports, press clippings, online media engagement, and show progress using metrics.
  • Ensure all account activity and results are reported back to the Senior Campaign Executive / Campaign Manager / Campaign Director.
  • Communicate account performance internally at account reviews.
  • Provide reports to the Campaign Director or senior management team on request.

About You

  • A communications or marketing-related degree (or equivalent).
  • Ideal experience of working in a PR, marketing, or digital communications environment.
  • Attention to detail.
  • Proven written ability in English and local languages.
  • Creative thinking.
  • Confident presentation skills.
  • Keen interest in the media: print and broadcast.
  • Calmness under pressure and ability to achieve tight deadlines.
  • Clear interest in current affairs and news agenda.

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