Public Relations Manager
7 days ago
About Four Seasons:
Four Seasons Hotels and Resorts is a global leader in the hospitality industry, driven by a passion for excellence and a commitment to delivering exceptional guest experiences. Our team members around the world are dedicated to creating unforgettable moments for our guests, residents, and partners through a unique blend of luxury, innovation, and genuine heart.
About the Role:
We are seeking a highly skilled Public Relations Manager to join our team at Four Seasons Hotel Tianjin. As a key member of our marketing department, you will be responsible for generating awareness of the hotel through all media outlets, with a strong focus on local and regional awareness. You will assist in the development of all marketing and advertising initiatives, as well as the development and execution of the annual public relations plan.
Key Responsibilities:
- Draft and propose creative product promotions and marketing programs to increase awareness and positive perception of the hotel, its rooms, catering, spa, culinary programs, services, and craftsmen.
- Maximize opportunities for publicity in all media through careful research and targeted editorial pitch plans, focused on key feeder markets for both leisure and business travel segments.
- Assist in the development and execution of an annual PR plan as an integral part of the hotel's marketing plan, based on guidelines given in the annual plan instructions.
Requirements:
- A minimum of three to five years' experience in public relations.
- A university degree in journalism or communications or equivalent experience in public relations or journalism.
- Strong and effective interpersonal skills.
- Excellent English communications skills (verbal and written), a strong sense of quality, and a creative mindset.
- Proficiency in leveraging social media networks and related monitoring tools.
What We Offer:
- Competitive salary, wages, and a comprehensive benefits package.
- Excellent training and development opportunities.
- Complimentary accommodation at other Four Seasons Hotels and Resorts.
- Complimentary dry cleaning for employee uniforms.
- Complimentary employee meals.
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