Customer Strategy Lead
3 weeks ago
About the Role:
As Senior Director, Customer Strategy, you will play a critical role in driving business growth and enhancing customer relationships at Coca Cola. The ideal candidate will have a deep understanding of the Consumer-Packaged Goods (CPG) industry, market trends, and customer behaviors.
Key Responsibilities:
- Develop customer-focused strategies to drive sales growth and market share.
- Collaborate with cross-functional teams to deliver comprehensive strategies that meet both customer and business objectives.
- Analyze market trends, consumer behavior, and competitive landscape to inform strategic planning.
- Identify opportunities for portfolio expansion, product innovation, and improved customer engagement.
Requirements:
- Bachelor's degree in business, Marketing, Economics, or related field.
- 10+ years of experience in customer strategy, marketing, or sales within the CPG industry.
- Strong analytical skills and proficiency in data analysis tools.
- Excellent communication and presentation skills.
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