Digital Domain Operations Specialist

2 weeks ago


Beijing, Beijing, China Bayer Full time

Unlock Your Potential at Bayer

About Us

Bayer is a global leader in the life science industry, driven by a vision to make a difference in the world. We're a community of innovators, thinkers, and doers who share a passion for solving the world's toughest challenges.

Your Role

We're seeking a highly skilled Private Domain Operation Expert to join our team at Bayer Crop Science. As a key member of our operations team, you'll be responsible for building and executing our private domain operation model and system, enabling direct-to-farmer engagement in the WeChat ecosystem.

Key Responsibilities

  • Develop and implement a comprehensive Farmer Growth Strategy, leveraging private domain solutions to acquire, retain, and convert farmers based on their needs.
  • Leverage WeCom to enhance Field Force Efficiency and accelerate Demand Generation online and offline.
  • Identify and build omni-channel private domain innovations, working with cross-functional teams to launch pilot tests and track progress for business adoption.

Requirements

  • Bachelor's degree in a relevant field.
  • More than 5 years of experience in digital marketing or private domain operation, including customer relationship management and membership relationship management.
  • Experience in B2B/B2C omni-channel business scenario operation is preferred.
  • Sophisticated experience in optimizing customer experience in the WeChat Ecosystem.
  • In-depth knowledge and experience of private domain & private domain traffic operation, community operation, and omni-channel solutions.
  • Demonstrated competency in driving results and customer focus, with strong analytical abilities and fluent English and Chinese communication skills.

What We Offer

At Bayer, we offer a dynamic and supportive work environment, competitive compensation, and opportunities for professional growth and development. If you're passionate about making a difference in the world and have the skills and experience to succeed in this role, we encourage you to apply.



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