E-commerce Product Category Manager

2 months ago

Shanghai, Shanghai, China H&M Group Full time

Job Overview

In our collective effort to deliver the ultimate omni-channel experience for our customers, the E-commerce Category Lead plays a pivotal role in this mission. Collaborating with the E-Commerce Commercial team within the Omni Sales framework, you will focus on unified and cross-departmental objectives, enhancing omni sales performance and prioritizing customer satisfaction in every aspect of your responsibilities.

Key Responsibilities:

  • Oversee net sales and daily operations of the commercial strategy and merchandising plan to achieve targets in your e-commerce markets by maximizing both internal and external visibility and pricing strategies.
  • Understand customer preferences, delivering what they desire and effectively marketing our products and complete assortment by establishing sales objectives and execution strategies in coordination with the regional team.
  • Manage assortment, product lifecycle, and inventory from an operational and sales execution viewpoint, ensuring stock freshness through appropriate reduction costs and commercial planning.
  • Identify, organize, and communicate the commercial highlights and calendar specifics of each digital platform to ensure relevance and customer engagement at every interaction point.
  • Collaborate closely with the BT team to pinpoint on-site shopping experience requirements, backend enhancements, and define analytical tools necessary to support your insights into the customer journey.
  • Strategize operational necessities and coordinate with key partners in VM, Marketing, Social Media, E-commerce analysts, and operations teams to ensure outstanding commercial execution.
  • Analyze market trends and performance metrics to develop daily content management site requirements with your VM partner and adapt global content and strategies to align with market relevance.

Qualifications:

To thrive in our omni-channel journey, we seek individuals who are adaptable and eager to contribute to shaping an innovative organization. This role is ideal for open-minded team players who are curious, inventive, and forward-thinking, aiming to transform our business and the industry as a whole. We value authenticity, results-driven attitudes, and a commitment to achieving goals.

In addition to your personal attributes, we expect:

  • A University Degree, preferably in Business, Economics, or Fashion.
  • A minimum of 2 years of experience in E-commerce with a solid understanding of Omni retail and Assortment.
  • Excellent communication skills, with fluency in both Chinese and English, written and spoken.
  • A strong interest in data analytics.
  • Previous experience with web analytics tools, including Google Analytics, is advantageous.
  • Proficiency in MS Office, particularly Excel, and familiarity with analytical tools such as Power BI and Google Analytics.

Additional Information:

If your experience, skills, and aspirations align with this opportunity, we encourage you to consider this role. We are committed to fostering a diverse team that enhances our decision-making processes, team dynamics, and ultimately helps us connect with our colleagues and customers more effectively.

This is a permanent position.

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