Product Specialist.
4 weeks ago
Req ID Shanghai, China
Main responsibilities:
A. Product Portfolio Management
Define new-to-range program (in line with global product strategy), via gap analysis and market feedback, to be developed for respective region(s). Manage product life cycle, including range extension, supersession and termination. Implement product development process, lead and monitor NPI activities to ensure KPI targets are achieved. Track and enhance NPI sales effectiveness. Define product specifications, including packaging, label, appearance, inserts, etc. Monitor customer requirements and competitor moves. Carry out product benchmarking against market competition. Maintain product-related data into Product Information Management System. Assist in product information maintenance in ERP system. Process enquiries from internal customers relating to respective product lines. Liaise with other departments where necessary to ensure fast response. Support special projects, including coordination with cross-functional/ cross-regional teams and timely execution of resulting activities. Work on customer/product claims in cooperation with Quality and Technical. Create monthly report data pertaining to NPI tracking and relevant ongoing activities.B. Marketing and Communication
Collaborate with Sales, Commercial excellence, Marketing to support profitable sales growth Collaborate with purchasing team to optimize product costs. Collaborate with Engineering team to timely deliver NPI /resource program. Carry out customer visits to obtain necessary market knowledge. Communicate with data team to improve product coverage and product cataloguing system. Prepare regular communication of new part number release(s) to data team for newsletter publications. Communicate with marketing team to develop marketing communication tools, including leaflets, poster, demo-kits, videos when necessary Deliver training to channel marketing team and sales on product unique selling points, benefits and advantages compared with competitors.Competencies & know-how:
Bachelor’s degree or above Major in business administration, marketing, automotive relevant will be a plus. 3 to 5 years working experience, automotive industry is preferred Knowledge and experience with automotive applications will be advantageous. Good verbal and written communication skills in English Good skills in Microsoft Office tools (Excel, Word and Powerpoint,PowerBI). Takes initiative and is result-oriented. Fast learner and able to work under pressure. Good team player, positive attitude Excellent interpersonal and communication skills. To be versatile and able to embrace change, and willing to accept new tasks as and when required to support the team. Experience in product/project management or automotive field preferred.-
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