PR&Content Specialist

7 months ago


Beijing, China ResMed Full time

Let's talk about the role:

Responsible for the content strategy, topic selection, content writing and operation of wechat official account

Responsible for the topic selection of the Marketing Department, and provided high-quality patient education content and product recommendation content tools for the business.

Responsible for media development and maintenance, and maintain the continuous exposure of the brand in the media.

Assist in maintaining and managing social and advertising agencies

Excel in writing bilingual materials, including plan, press releases, executive briefings, statements, Q&As, and more

Engage and develop strong media, social, KOL relationship/network in China

Successfully manage complex, fast-moving and unexpected communications challenges and manage issues / media inquiries

Let's talk about you:

3+ years marketing and PR experience.

Proved record of building and executing high-impact branding campaigns in China.

Extensive experience of managing media campaigns with strong media contacts

Issues management experience including development of messaging and Q&A documents.

Strong understanding of measuring the impacts and benefits of PR programs.

Experience in finding creative ways to do more with less and staying within budget.

Stay abreast of the latest marketing trends; be open to new ideas and drive innovation.

An ambitious self-starter with excellent follow-through skills to develop ideas independently and thrive in a fast and dynamic environment.

Result-driven and knows how to achieve campaign objectives and evaluate performance.

Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now


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