Medical Representative-深圳

3 weeks ago


Guangzhou, China Abbott Full time

日常拜访:每周应该保证4.5天的正常拜访时间。每天的面对面有效拜访人数不应该少于12人。应该保证对A,B级客户的正确覆盖率和拜访频率。 VIP拜访:每月至少一次对固定区域内重要医院的主管院长、药剂科主任、药事委员会成员、重要学科带头人进行拜访,以获得最大的支持。 产品介绍会:每周至少召开一次产品介绍会,以扩大医生对产品的进一步了解。 绩效发展:每月初应根据公司下达指标对自己负责的固定区域进行规划,并且每周跟踪进度,以完成自己的目标。 区域管理:对自己负责的固定区域内医院进行合理规划,定期更新区域内客户科室信息。以精耕细作原则,拓展区域生意。 财务管理:每月初根据地区经理给予的预算,根据市场情况提出市场活动的费用预申请,在地区经理批准后进行支出,费用发生3周内及时递交DM。 产品管理:根据公司市场部各产品经理的策略,根据自己的固定区域具体情况,每月初制定产品发育计划以及重点产品发育计划,尤其是新产品的发育。 产品知识:每周周例会进行产品知识讲解,并定期进行考试,考试成绩将作为绩效评估的依据。 业务技巧:在实地有效地使用所学的业务技巧,提高有效拜访效率。 报表管理



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