Influencer Marketing Specialist

3 weeks ago

Shenzhen, China Personal Connect Full time
Job Description

Our client is seeking an experienced and creative Influencer Marketing Specialist to help drive impactful marketing campaigns through strategic influencer partnerships. In this role, you will identify and build relationships with key influencers to enhance brand presence and engage target audiences. You will also collaborate closely with the marketing and design teams to align influencer campaigns with overall brand objectives.

 

Responsibilities:

 

  • Identify, research, and establish relationships with relevant influencers across target markets to build a network of brand advocates.
  • Develop, manage, and execute influencer outreach campaigns aimed at driving brand awareness, engagement, and conversions.
  • Negotiate and secure collaborations with influencers, including affiliate partnerships, and obtain permissions to use their image and content for marketing purposes.
  • Monitor trending topics, social media conversations, and competitor activities to gather insights and provide recommendations to the marketing and design teams for content optimization.
  • Collaborate with internal teams to align influencer strategies with broader marketing objectives and product launches.

 



Requirements

Qualifications:

 

  • 2+ years of experience in influencer marketing, outreach, or a related field.
  • Strong communication, interpersonal, and negotiation skills, with a proven ability to build and maintain positive relationships with influencers.
  • Solid understanding of influencer marketing strategies, social media platforms, and content trends.
  • Experience with research, competitor analysis, and staying up-to-date with industry trends.
  • Creative and strategic thinker, with the ability to manage multiple projects and deliver results in a fast-paced environment.
  • Must be able to qualify for a Chinese Work Permit, which requires:
    • A minimum of a Bachelor's Degree.
    • At least two years of work experience post-graduation.
    • A Clear Non-Criminal Record, to ensure compliance with local work permit regulations.

 

Additional Information:

  • This role is based in Shenzhen, Guangdong Province, China.
  • The client offers relocation assistance if required.


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