Product Insights

2 weeks ago

Shanghai, Shanghai, China Takeda Pharmaceuticals Full time

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Job Description

RESPONSIBILITIES

Market Research :

  • Regularly compile and analyze routine market reports (e.g., CHPA, CPA/Sion) to monitor market conditions and product performance; ensure timely delivery of routine reports to relevant teams and stakeholders
  • Design and execute regular surveys, such as ATU studies

Research Project Design and Deliver :

  • Collaborate with brand teams to identify research needs and objectives.
  • Develop and implement tailored research projects to address specific brand questions and challenges.
  • Use a variety of research methods and tools to collect and analyze data

Insight Generation and brand strategy support :

  • Analyze research data to generate deep insights into market trends, customer perspectives, and competitive dynamics.
  • Provide clear, actionable recommendations based on research findings to support brand strategy (such as brand plan and brand action plan).

Stakeholder Communication:

  • Engage with brand teams and other stakeholders to understand their needs and incorporate feedback into research projects.
  • Present research findings and insights to senior management and other key stakeholders.
  • Facilitate discussions and workshops to drive strategic initiatives based on research outcomes.

Qualifications:

Level of Education

  • Bachelor's or Master's degree in Market Research, Business Administration, Marketing, or a related field

Working Experience in Relevant Field

  • Minimum of 8 years of experience in market research, particularly in product-level research and analysis.
  • Strong analytical skills with the ability to interpret complex data and provide actionable insights.
  • Experience with routine market reporting and familiarity with data methodologies like CHPA and CPA/Sion.
  • Proficiency in survey design and execution, including experience with ATU studies.
  • Excellent project management skills with a proven track record of successfully managing research projects.
  • Strong communication and presentation skills, with the ability to effectively convey complex information to diverse audiences.
  • Ability to work independently and collaboratively, with strong organizational and multitasking abilities.
  • Knowledge of the pharmaceutical industry and related market research methodologies is a must.

Locations

CHN - Shanghai - Commercial

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time


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