Alliance Platform Lead

2 weeks ago


Shanghai, Shanghai, China Pfizer Full time

Role Summary:

The position is responsible for developing and implementing commercial strategies for EP business growth. This role collaborates closely with the EP Lead and BU GM to drive commercial transformation and business development strategy. The position involves establishing management systems across various therapeutic areas (TAs), leading critical initiatives, and serving as the primary communicator with Medical, Market Access and other stakeholders (including BU MKT).

Main Responsibilities:

1. Portfolio Strategy Building & Evaluation:

Develop strategies for the EP portfolio under the guidance of the EP head. Collaborate with cross-functional teams, especially BD/BU, to evaluate mature products and determine GTM model transfers.

2. GTM Model Development & Partner Connection

Initiate GTM model transfer projects for targeted products. Collaborate with cross-functional teams to finalize model details. Support the BD function with bidding, selecting third-party partners, negotiation, and contract signing.

3. Key Brand Management:

Focus on five key brands. Guide Account Managers (AMs) in supporting partners with strategic promotions. Monitor business progress through AM reports, meetings, and interactions. Provide feedback to support partner growth.

4. Strategic Value and Risk Management:

Identify key value drivers and risks. Ensure focus on strategic aspects and lead efforts to mitigate risks and accelerate value creation. Explore opportunities to extend partnerships or create spin-off collaborations.

5. Market and Competitive Analysis:

Conduct market landscape and competitive intelligence analysis to provide insights for strategic commercial decisions. Work closely with commercial leads, central marketing, market access (MA), and sales leads to identify and expand business opportunities.

6. Strategic Planning:

Monitor critical project progress, report to the Leadership Team, and provide actionable solutions. Develop overall product portfolio strategies, ensuring the maximization of product value throughout the lifecycle. Act as the central interface between the commercial team and partner functions, including global teams.

7. Stakeholder Engagement:

Build and maintain successful relationships with key internal and external customers. Communicate effectively to facilitate commercial project progress and solution adoption.

Candidate Qualifications:

Education:

BS/BA in Strategy, Finance, Marketing, or related fields; MBA preferred.

Experience:

10+ years in Marketing, Strategy, Business Planning, with an emphasis on strategy; 6+ years in strategic roles highly preferred. Proven experience in the pharmaceutical industry, particularly within the China market. Extensive project management experience with demonstrated influencing skills.

Skills and Competencies:

Strong business analysis and strategic thinking capabilities. Excellent communication and influencing skills, capable of interacting with executives internally and externally. Ability to work effectively across cultures and deliver results in unfamiliar situations. Deep understanding of market dynamics and industry policies. Proven track record of managing growth and mature brands.

Personal Attributes:

Strategic agility with the ability to develop clear business perspectives. Strong problem-solving skills and analytical abilities. Comfortable dealing with ambiguity and making decisions with incomplete information. Global mindset, fluency in English, and ability to navigate complex business environments to drive strategic initiatives and ensure business success.

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Marketing and Market Research#LI-PFE

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