Content Marketing Supervisor

2 weeks ago

Shanghai, Shanghai, China Treasury Wine Estates Full time

About the role

The role of the Penfolds Incubation Content Manager is to be responsible for the direction and development of (campaign and non-campaign) content initiatives that help grow brand awareness, saliency and consideration, and drive luxury positioning. Working with agency partners and the broader Penfolds global content team, the role helps produces industry defining creative.

The role works closely with the Global and regional Content & Media Manager, Head of Content, Media & Collaborations, Brand owners, supporting major campaigns and collaborations, as well as leading their own campaigns. Alongside the PR/Social and Digital Manager, they are also the day-to-day review point for creative being produced across all channels.

The role requires equal parts creative vision, project management and an eye for detail. From reviewing and crafting brand content to providing constructive feedback on campaign videos, the days are varied, fast-paced and rewarding.

More importantly, this role will be responsible for incubating top level social accounts including reactivating WINE BOSS etc. Candidates should possess keen social insights, strong content management skills, the ability to drive traffic, strong network of influencers, and business development to explore and expand content, collaboration and traffic opportunities. And the sense of monitization of these social accounts.

Key responsibilities:

• Lead the development of campaign toolkits and assets for brand campaigns and new product releases

• Lead event content production and event content capture

• Lead brand social content strategy and regional social calendar impletment

• Stakeholder and project management.

• Drive brand aesthetic and content best practice across digital channels working with the channel owners on planning and implementation

• Day-to-Day collect creative guidance and brand toolkits / Reviews across all markets

• Brand video development and photography

• Support key hype campaigns, media partnerships and sponsorships

• Asset management and licencing, including legal reviews

About you

• 6+ years experience in marketing and / or communications, including; multichannel content creation (digital, social, OOH and campaign management

• Experience with creating compelling communications for different target audiences

• Experience producing content for Chinese Social Media Channels (WeChat, Red Book, Weibo, Douyin etc)

• Experience in video editing software a plus

• A strong brief writer and adept at providing considered, constructive creative feedback

• Proven experience managing large scale projects across diverse stakeholder groups

• Proven brand and commercial results of working collaboratively to deliver campaigns based on consumer insights

• Proven agency management for deliverables and budget management

• Intermediate experience with Creative Tools (Photoshop

• Excellent written and verbal communication skills with proven experience copywriting and/or copy editing

• Experience managing global campaigns and / or luxury marketing a plus

  • Manager, Content Marketing, GC

    2 weeks ago

    Shanghai, Shanghai, China Marriott International Full time

    JOB SUMMARY This role is responsible for managing the content marketing operations, and the overall success of content marketing initiatives in GC. He or she will guide the content marketing strategy, facilitate ongoing content planning, manage day-to-day content creation, editing and promotion, and report on the results of each content marketing...

  • Manager, Content Marketing GC

    4 weeks ago

    Shanghai, Shanghai, China Marriott International Full time

    Job Number Job Category Sales & MarketingLocation Shanghai Operations, 9/F Tower B One ITC, Shanghai, Shanghai, China VIEW ON MAP Schedule Full-TimeLocated Remotely? NRelocation? NPosition Type ManagementJOB SUMMARYThis role is responsible for managing the content marketing operations, and the overall success of content marketing initiatives in GC. He or she...

  • Digital Content and Engagement Supervisor

    4 weeks ago

    Shanghai, Shanghai, China Suntory Global Spirits Full time

    What makes this a great opportunity?Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues and an ambition to become the World's Most Admired Premium Spirits Company. We have a strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship, an unwavering commitment to sustainability...

  • Creative & Content Manager

    2 weeks ago

    Shanghai, Shanghai, China Edrington Full time

    Position Summary The Creative & Content Manager will be responsible for building the content strategy and create targeted and locally relevant content for the brand across social, media and digital platforms, with the overarching objective to build the luxury brand equity and recruit new consumers. They will also assist with content creation when...

  • Gaming Content Manager

    2 weeks ago

    Shanghai, Shanghai, China NVIDIA Full time

    At NVIDIA, we work, think, and learn as a team. We thrive in a hard-working environment, and we're motivated by a culture that demands innovation and the highest standards. The rewards are sweet and include collaborating with some of the most inquisitive people in the industry, a competitive compensation plan that rewards top performers, and the opportunity...

  • Sr. Seller Education Content Editor

    2 weeks ago

    Shanghai, Shanghai, China Amazon (Shanghai) International Trading Company Limited - D64 Full time

    Sr. Seller Education Content EditorAmazon Global Selling has been helping individuals and businesses increase sales and reach new customers around the globe. Today, more than 50% of Amazon's total unit sales come from third-party selection. The Global Selling team in China is responsible for recruiting local businesses to sell on Amazon's 19 overseas stores,...

  • Integrated digital marketing supervisor

    4 weeks ago

    Shanghai, Shanghai, China Thermo Fisher Scientific Full time

    Job DescriptionJob Title: Integrated digital marketing supervisorThis integrated digital marketing supervisor will be a member of customer demands generation team. This position will focus on both ThermoFisher E-commerce Revenue growth and drive leads generation via campaign & integrated digital marketing.Main Responsibilities:Develop innovative and...

  • Head of Content, Asia Seller

    2 weeks ago

    Shanghai, Shanghai, China Amazon (Shanghai) International Trading Company Limited Full time

    Amazon Global Selling - Senior Content Manager Amazon Global Selling helps individuals and businesses boost sales and expand their customer base worldwide. With over 50% of unit sales on Amazon coming from third-party selection, the Global Selling team in China is dedicated to recruiting local businesses to sell on Amazon's 19 overseas stores and supporting...

  • Sr. Content Developer, Asia Seller Education

    2 weeks ago

    Shanghai, Shanghai, China Amazon (Shanghai) International Trading Company Limited Hangzhou Branch Full time

    Amazon Global Selling OpportunityThe Amazon Global Selling team has been assisting individuals and businesses in boosting sales and expanding their customer base worldwide. At present, over half of Amazon's total unit sales originate from third-party inventory.The Global Selling team in China plays a crucial role in enlisting local enterprises to sell on...

  • Sr. Seller Education Content Editor

    2 weeks ago

    Shanghai, Shanghai, China Amazon (Shanghai) International Trading Company Limited - D64 Full time

    Sr. Seller Education Content Editor at Amazon Global SellingAmazon Global Selling has been assisting individuals and businesses in boosting sales and expanding their customer base worldwide. Presently, over half of Amazon's total unit sales originate from third-party offerings.The Global Selling team in China focuses on enlisting local companies to vend on...

  • analyst integrated marketing ii

    2 weeks ago

    Shanghai, Shanghai, China TE Connectivity Full time

    At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world. Job Overview TE Connectivity's Integrated Marketing team designs, executes and reports on multichannel campaigns that increase brand awareness, drive demand, enable sales, provide customer insights...

  • E-Commerce Marketing Manager

    6 days ago

    Shanghai, Shanghai, China Abbott Laboratories Full time

    uFour Main Responsibilities:Build strong activation plan and calendar which is aligned with key stakeholders Develop integrated EC key festival activation which help to drive traffic and engage EC customers Content development and management Media development and management O2O strategy, planning and management uMajor Responsibilities/Activities:Develop EC &...

  • Segment Marketing Manager

    4 weeks ago

    Shanghai, Shanghai, China Danaher Corporation Full time

    Be part of something altogether life-changing Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.At Cytiva you will be able to...

  • Staff Manager, Product Marketing

    2 weeks ago

    Shanghai, Shanghai, China Qualcomm Full time

    Company: Qualcomm China Job Area: Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Product Marketing General Summary: Job Description Staff Manager of Product Marketing Engage with automotive telematics customers and ecosystem partners in China, including NAN makers, tier1e and OEMs ...

  • Marketing Creative Director

    4 weeks ago

    Shanghai, Shanghai, China Riot Games Full time

    Riot Games was established in 2006 by entrepreneurial gamers who believe that player-focused game development can result in great games. In 2009, Riot released its debut title League of Legends to critical and player acclaim. As the most played video game in the world, over 100 million play every month. Players form the foundation of our community and it's...

  • Marketing/ Event Manager

    2 weeks ago

    Shanghai, Shanghai, China Tyrads PTE. LTD. Full time

    About TyrRewardsTyr Rewards, a pioneering rewards technology launched by TyrAds in 2022, is reshaping the landscape of reward systems. Our platform is crafted to make reward acquisition seamless, enjoyable, and accessible to all. Users can earn rewards by completing tasks within the brands of our mobile gaming partners.We are a Singapore-Based,...

  • Technical Marketing Manager

    2 weeks ago

    Shanghai, Shanghai, China Elanco Full time

    At Elanco (NYSE: ELAN) – it all starts with animalsAs a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. We're driven by our vision of 'Food and Companionship Enriching Life' and our approach to sustainability – the Elanco Healthy Purpose – to...

  • Market Executive, Taiwan

    2 weeks ago

    Shanghai, Shanghai, China Trip Full time

    Job Description About Us Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, , Ctrip, Skyscanner, and Qunar. Across its platforms, We have four Customer Service Centres for , Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages. We have more than 30,000 employees scattered across 30 countries in Asia,...

  • Marketing Intern

    2 weeks ago

    Shanghai, Shanghai, China coty Full time

    ROLE AND DEPARTMENT The role will support fragrance team for Fragrance Marketing THE ROLE In this role you will be responsible for: Fragrance brands MKT:Work with sales team&trade mkt team and prepare contens/sales data for each campaign.Follow up campaign execution with different sales team and agencyHelp to prepare wechat contents assets and mock-upKOL,...

  • Brand and Marketing Manager

    2 weeks ago

    Shanghai, Shanghai, China Razer Full time

    Job Responsibilities/ 工作职责 :We are seeking a dynamic and experienced Marketing Specialist to join our team and drive the marketing efforts for RESPAWN, a snacking brand for gamers and esports users joint created by RAZER and Mars Wrigley. This role will focus on brand activations, social media campaigns, and offline events. He/she should be...