E-Commerce Marketing Manager

6 days ago

Shanghai, Shanghai, China Abbott Laboratories Full time
uFour Main Responsibilities:

Build strong activation plan and calendar which is aligned with key stakeholders Develop integrated EC key festival activation which help to drive traffic and engage EC customers Content development and management Media development and management O2O strategy, planning and management

uMajor Responsibilities/Activities:

Develop EC & digital marketing strategy base on brand strategy & core idea. Build strong activation plan and calendar which is aligned with key internal & external stakeholders Drive integrated EC key festival activation planning and implemention which help to drive traffic and engage EC customers Coordinate with EC sales team and brand team to plan and manage the online content. Ensure clear and precise communications on products and comply with internal and external policies; monitor and analyze content performance; continuously optimize and test on new content approach based on historical learnings, new content trends and data-driven experimentation Coordinate with EC sales team and brand team to develop ad execute media plan. Maintain relationship with media agencies and EC platforms to ensure getting update on market trend. Monitor and track on on media effectiveness Develop O2O strategy to drive online traffic to offline stores and vice versa Ensure a consistent brand experience across all channles, both online & offline Monitor and analyze data to measure the effectiveness of digital & O2O strategies Provide regular reports and insights to stakeholders on key metrics, campaign performance and customer behaviors and identify issues & opportunities Collaborate with sales team to engage with key account customers by leveraging digital & O2O resources.

8.REQUIREMENTS:
  • Industry experiences:

Proven experience in managing e-commerce/digital marketing or O2O in retail industry

Must have EC marketing experience, O2O is a plus

  • Position experiences:

At least 5 years commercial working experience

At least 2 years working experience related to EC/digital marketing or O2O

  • E-commerce manager

    4 weeks ago

    Shanghai, Shanghai, China Fortive Full time

    GENERAL SUMMARY: As part of this role, you'll have the opportunity to collaborate with team members, business departments, and dealer partners to develop e-commerce business for authorized and self-operated stores - aligning e-commerce strategies and promotional efforts to build a healthy e-commerce ecosystem that effectively drives business growth. ROLE...

  • E-commerce manager

    2 months ago

    Shanghai, Shanghai, China Fortive Full time

    GENERAL SUMMARY: As part of this role, you'll have the opportunity to collaborate with team members, business departments, and dealer partners to develop e-commerce business for authorized and self-operated stores - aligning e-commerce strategies and promotional efforts to build a healthy e-commerce ecosystem that effectively drives business growth. ROLE...

  • E-commerce Development Manager

    2 weeks ago

    Shanghai, Shanghai, China Hermès Full time

    Job Summary The E-Commerce Development Manager is essential in spearheading the growth of e-business across China. In this strategic capacity, the manager oversees the entire e-commerce spectrum, from identifying opportunities to developing innovative strategies. This role involves leading multifunctional projects, enhancing our user experience, and...

  • E-commerce and Digital Manager

    2 weeks ago

    Shanghai, Shanghai, China coty Full time

    RESPONSIBILITIES As our Digital & E-Commerce Manager , you are responsible for developing Coty's online sales together with its Travel Retail partners with a clear focus on TR China markets. Reporting to Digital and Ecommerce Director for APAC, you will together set the growth strategies and optimize the complete shopper journey from awareness to loyalty....

  • Assistant E-commerce Manager

    2 weeks ago

    Shanghai, Shanghai, China coty Full time

    GLOBAL JOB TEMPLATE Assistant E-commerce Manager GucciThis is a unique role with a genuine opportunity to make an impact. RESPONSIBILITIES As our Assistant E-commerce Manager Gucci, you are responsible for Gucci Tmall FS operation, Your main focus : The role of the Assistant E-commerce Manager is to support the E-commerce sales growth throughout China and...

  • E-commerce Merchandiser

    2 weeks ago

    Shanghai, Shanghai, China H&M Full time

    Job DescriptionDo you want to be a part of H&M digital growth adventure where your actions create results?Are you curious analytically and sales driven with a passion for Fashion and E-commerce? We want to build a strong team that is dynamic and driven, where the quality of our service toward the customers in China is always first in mind.As an E-commerce...

  • E-Commerce Manager

    2 weeks ago

    Shanghai, Shanghai, China H&M Group Full time

    Company Description WE ARE MORE THAN JUST A CLOTHING BRAND; WE ARE ON A MISSION TO TRANSFORM THE FUTURE OF FASHION Are you looking for a company that pushes the boundaries and creates a community inclusive of everyone? A shared vision beyond only us? If you answered yes, why not join us? We are currently recruiting a E-Commerce Manager based in...

  • Assistant E-commerce Manager

    2 weeks ago

    Shanghai, Shanghai, China Coty Full time

    GLOBAL JOB TEMPLATEAssistant E-commerce Manager GucciThis role provides a great opportunity for you to truly make a difference.RESPONSIBILITIESThe Assistant E-commerce Manager is accountable for driving Gucci Tmall FS operationsSupport E-commerce sales growth in China, ensuring revenue and profit targets are metManage Tmall activation and optimizationAct...

  • E-Commerce Key Account Manager

    2 weeks ago

    Shanghai, Shanghai, China Haleon Full time

    Role Purpose To deliver sales targets by collaborating with customers and driving precise operations within the Ali Group. We are in search of a highly motivated E-Commerce Sales professional who can effectively manage and expand our sales with Ali Group customers. The ideal candidate will be tasked with building and nurturing strong customer relationships,...

  • KERING E-Commerce Solution Manager

    2 weeks ago

    Shanghai, Shanghai, China Kering Investment Management Group Co., Ltd. Full time

    Description About us A global Luxury group, Kering manages the development of a series of renowned Houses in Fashion, Leather Goods, Jewelry: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, DoDo, Qeelin, Ginori 1735 as well as Kering Eyewear and Kering Beauté. By placing creativity at the heart of...

  • Manager Vertical E-Commerce O2O

    2 weeks ago

    Shanghai, Shanghai, China Henkel Full time

    China, Shanghai, Adhesive Technologies Manager Vertical E-Commerce O2O 在汉高,您可在工业和消费类业务稳固传统和领先地位的基础上更进一步,重新构想和改善日常生活。如果您喜欢挑战现状,加入我们的社 区,我们在全球 有约 5 万位先锋。Henkel Adhesive Technologies...

  • Senior E-commerce Executive, Atelier Cologne

    2 weeks ago

    Shanghai, Shanghai, China L'Oréal Full time

    Responsible for sales generated from Tmall Flagship Store/JD self run store/other EC platform Design key customer development strategy, determine the development goals, strategic focus and the main means to achieve Responsible for the connection of KOL Live stream and the confirmation of trading terms Product mechanism of KOL live streaming Manage product...

  • Marketing Manager

    4 weeks ago

    Shanghai, Shanghai, China Philips Full time

    Job TitleMarketing ManagerJob DescriptionIn this role, you have the opportunity toBuild a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology;You are responsible for•Crafting and leading the delivery of locally relevant...

  • Marketing Manager

    1 month ago

    Shanghai, Shanghai, China Philips Full time

    Job TitleMarketing ManagerJob DescriptionIn this role, you have the opportunity toBuild a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology;You are responsible for•Crafting and leading the delivery of locally relevant...

  • Innovation Marketing Manager, Beauty

    1 month ago

    Shanghai, Shanghai, China Philips Full time

    Job TitleInnovation Marketing Manager, BeautyJob DescriptionYou are responsible for•To be in charge of Philips Personal Health products(Beauty) innovation planning and development•Develop winning and effective portfolio strategy and innovation roadmap•Be responsible to define local winning proposition for each product innovation•Be responsible for...

  • Innovation Marketing Manager

    2 weeks ago

    Shanghai, Shanghai, China Philips Full time

    JOB DESCRIPTION Job Title Innovation Marketing Manager Job Description You are responsible for •To be in charge of Philips Personal Health products(Oral Health Care)innovation planning and development •Develop winning and effective portfolio strategy and innovation roadmap •Drive definition, development, introduction and maintenance of the...

  • Assistant Marketing Manager

    4 weeks ago

    Shanghai, Shanghai, China Philips Full time

    Job TitleAssistant Marketing ManagerJob DescriptionIn this role, you have the opportunity toBuild a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology;You are responsible for•Crafting and leading the delivery of locally relevant...

  • Assistant Marketing Manager

    1 month ago

    Shanghai, Shanghai, China Philips Full time

    Job TitleAssistant Marketing ManagerJob DescriptionIn this role, you have the opportunity toBuild a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology;You are responsible for•Crafting and leading the delivery of locally relevant...

  • Senior Innovation Marketing Manager

    4 weeks ago

    Shanghai, Shanghai, China Philips Full time

    Job TitleSenior Innovation Marketing ManagerJob DescriptionYou are responsible for•To be in charge of Philips Personal Health products(Oral Health Care)innovation planning and development•Develop winning and effective portfolio strategy and innovation roadmap•Drive definition, development, introduction and maintenance of the products/solutions/...

  • Senior Innovation Marketing Manager

    1 month ago

    Shanghai, Shanghai, China Philips Full time

    Job TitleSenior Innovation Marketing ManagerJob DescriptionYou are responsible for•To be in charge of Philips Personal Health products(Oral Health Care)innovation planning and development•Develop winning and effective portfolio strategy and innovation roadmap•Drive definition, development, introduction and maintenance of the products/solutions/...