EL Product Marketing Specialist

1 week ago


Shanghai, Shanghai, China ABB Full time
EL Product Marketing SpecialistAt ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions.
Write the next chapter of your ABB story.
Your role and responsibilities

Set up business development target and achievement path of HA, DES, & Hospital intercom solution portfolio, define product roadmap and release new products to achieve sale target.

Main Accountabilities:
1. Driving the marketing strategy implementation to cover major channel/segment.
2. Optimize HA, DES, Hospital intercom solution portfolio according to market trend, customer requirements and channel differentiating.
3. Define the growth opportunity to achieve sales target.
4. Work with LBU/GPG to release new products, support local sales in terms of the offering, project support
5. Regular review sales performance including Pricing, GM% and NPV, take the action accordingly
6. Engage in the distributor and other partner development

Qualifications for the role
  •  Minimum of bachelor degree in electrification or electronic engineering is required
  •  Minimum of 3-5 years of product management/marketing/sales in HA, DES business or Electrification industry
  •  Strategic thinking
  •  Good presentation, selling and interpersonal skills
  •  Excellent written and oral communication skills (both Chinese and English) required
Benefits
  • Life insurance
  • Disability insurance
  • Accident insurance
  • Sick pay
  • Meal allowance
More about us

We value people from different backgrounds. Apply today for your next career step within ABB and visit to learn about the impact of our solutions across the globe. #MyABBStory


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