Communication Solution Manager

1 week ago


Shanghai, Shanghai, China Mercer Full time
  • Work within the Mercer Marsh Benefits' (MMB) Marketing & Operations team to develop and execute content strategy for major business marketing and communications campaigns from planning, message development, copywriting to a high-quality, brand-compliant multi-media and multi-channel assets production and delivery.
  • Work closely with internal stakeholders (business leaders, consultants, etc.), subject matter experts to develop an Always-on annual thought leadership content plan and take the ownership in plan execution, progress tracking, result evaluation and planning optimization.
  • Manage MMB's China marketing and communications content calendar for Wechat, Marketo (client emails) and secure content quality and brand tonality.
  • Work with the team on MMB China's major campaign planning, message and content development and workstream management, including but not limited to the biannual China Healthiest Workplace Awards campaign, the signature client events across different regions in China and other ad-hoc product/solution marketing campaign or projects.
  • Collect and connect the dots from different functions and subject-matter-experts within MMB and be able to convert business language into professional marketing and communications language and make sure the marketing content be able to draw wider attention of the increasingly demanding audience.
  • Study the latest digital/social/content marketing innovations in industry and apply to where it fits within MMB's marketing and communications contexts.

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