OEM Sales Specialist/Manager, China

3 weeks ago

Shanghai, Shanghai, China Oxford Instruments Plc Full time

Role Details


Business, Location:



Andor, China



Role:



OEM Sales Specialist / Manager, China



Reports to:



Direct Reports:



None



Primary Purpose:



The National OEM Business Supervisor is a key role in driving and developing OEM business and market share through delivering Andor value with application innovation and systematic amplification, The expectation of this role is to build up the overall OEM business development strategies, drive the development of applications, and optimize the technical support to OEM businesses. The role will also work closely with local and global supporting team to ensure the execution of OEM Sales Plan to grow OEM business in China


Key Responsibilities

  • Develop the OEM business strategy in China aligning with global OEM strategy, drive China OEM business growth by building-up effective eco-system and delivery of Andor portfolio value.
  • Strengthen technical innovations with focus on development of new applications and market penetration approaches。
  • Collaborate with departments and Functions to develop common business development goals and innovative application collaborative development plans.
  • Ensure goal alignment and collaboration between sales.PM. BU. Marketing and Commercial operation
  • OEM market analysis and research, corresponding market development strategies
  • Develop Midrange OEM business with focus on Key Account development and enable distributors for small-medium market penetration.
  • Analyse OEM account requirements and develop OEM segment account penetration plan.
  • Maintain high level executive relationship with key customers and provide executive selling support in key customer meetings.
  • Be accountable for the completion of annual corporate requirements including and not limited to participation in audit, reporting, training, employee activities, etc.
  • Perform any other relevant duties and business initiatives as and when assigned by Manager, from time to time.

Indicative Performance Measures

  • Order and sales performance
  • Daily work and standard work execution (Sales system management and maintenance, regular review meeting, etc.)

Person Specification – Essential requirements unless stated


Education / Qualifications:

  • Bachelor degree of Physical sciences related is required; Marster degree is preferred


Professional Skills/ Abilities:

  • High level of expertise and knowledge in OEM Business Drivers (Understanding of needs of OEM customers), Sales Fundamentals, Value Based Selling Skills, Disciplined Seling Process and Customer Centric Seling Skills.
  • Market Research & Analysis, Project /Implementation Management, customer Relationship Management, Prospecting & New Customer Development, territory Planning & Management, Account Sales Maximizing (Expanding business in existing accounts), Account Planning & Management
  • Basic understanding of all our products and Process Business Drivers (Understanding of needs of Process Solutions customers). Basic Training and Product Marketing Skills (Strategic Planning & Lifecycle Management).


Personal Qualities:

  • Self-motivated
  • More than 5 years selling experience in industry or OEM market.
  • Experienced in market and customer development.
  • Experienced in big accounts business management.
  • Good at dealers' network construction and management.
  • Working experience in MNC and understand the way and culture to work.
  • Skill of marketing intelligence collection and analysis, marketing planning and execution

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