Marketing Data Analyst

1 month ago


Shenzhen, Guangdong, China Tencent Full time
Job Title: Marketing Data Analyst

We are seeking a highly skilled Marketing Data Analyst to join our team at Tencent. As a key member of our marketing team, you will be responsible for collecting and analyzing marketing data to inform business decisions and drive growth.

Responsibilities:
  • Develop and maintain a data metrics system to track key marketing performance indicators (KPIs)
  • Analyze marketing data to identify trends, opportunities, and challenges
  • Provide data-driven insights to inform marketing strategies and optimize resource allocation
  • Collaborate with cross-functional teams to implement data-driven solutions and improve marketing efficiency
Requirements:
  • Bachelor's degree or above in a relevant field (e.g. marketing, data science, statistics)
  • At least 5 years of experience in data analysis, preferably in the gaming or internet industry
  • Strong analytical and problem-solving skills, with experience working with data visualization tools and statistical software
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and detail-oriented individual with a passion for data analysis, we encourage you to apply for this exciting opportunity.



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