Product Marketing Specialist, Consumer Electronics
2 weeks ago
Job Summary
Lenovo is seeking a skilled Product Marketing Manager to join our Consumer Marketing team in Beijing. As a key member of our cross-functional team, you will be responsible for creating and marketing innovative consumer products and solutions.
Responsibilities:
- Create and execute product marketing strategies to drive sales and brand awareness.
- Develop and manage product positioning, key selling points, and marketing collateral.
- Work closely with the Product Management team to integrate product launches and go-to-market strategies.
- Collaborate with cross-functional teams to enable product experiences in retail and at global events.
- Develop and deliver training programs for company-wide stakeholders on product launches and key use-cases.
- Manage and track budgets and projects to successfully complete tasks.
- Drive progress within cross-functional teams to achieve business objectives.
Requirements:
- 5+ years of Product Marketing or Marketing experience.
- Minimum of 4 years working within consumer electronics categories.
- Proficient in English and Mandarin.
- Excellent writing and verbal communication skills.
- Advanced PowerPoint and presentation skills.
- Passionate about technology and innovation.
- Goal-oriented, organized, self-motivated, creative, and detail-oriented.
- Ability to work effectively in a cross-functional team.
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