Global Consumer Marketing Manager

1 month ago


Beijing, Beijing, China Coloplast Full time
About Coloplast

We are a leading medical device company dedicated to improving the lives of people with intimate healthcare needs. With over 16,000 employees and products available in more than 143 countries, we are committed to innovation and growth.

Salary: $120,000 - $150,000 per year

This is a highly competitive salary range based on industry standards and location.

Job Description:Overview

In this role, you will lead our consumer marketing efforts, leveraging database marketing to influence consumer behavior and drive business results. You will develop and execute campaigns across multiple channels, including digital marketing, telemarketing, web, and social media.

Main Responsibilities:
  • Develop and implement consumer marketing strategies aligned with our global marketing objectives
  • Lead cross-functional teams to create and execute marketing campaigns
  • Manage local end-user communities, networks, and social media presence
  • Establish and manage effective internal communication to ensure coherence in our approach to consumers
Requirements:
  • Bachelor's degree or equivalent
  • 3+ years of experience in CRM and program management, with a focus on digital marketing
  • Demonstrated attention to detail and ability to manage multiple priorities
  • Experience interpreting data and making business recommendations
  • Data warehouse data mining skills
  • CRM marketing or club relationship management experience
  • Strong verbal and written communication skills, with fluency in English and Chinese
Benefits:

We offer a comprehensive benefits package, including health insurance, retirement plan, and paid time off. We also provide opportunities for professional growth and development, as well as a dynamic and inclusive work environment.

Competencies:

In addition to the requirements listed above, we seek candidates with strong process and numerical skills, an analytical approach to marketing, and the ability to identify and act on trends and insights. You should be an expert at managing multiple projects and stakeholders, with excellent communication and interpersonal skills.



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