Senior Partner Marketing Manager

7 hours ago

Chaoyang Shi, China Dolby Laboratories Full time
About the Role

We are seeking a highly skilled Senior Partner Marketing Manager to join our team in Beijing. As a key member of our China marketing team, you will be responsible for implementing and executing partner marketing programs to create brand awareness, increase purchasing intention, and deliver Dolby's key messaging consistently across all markets.

Key Responsibilities
  • Build and maintain engagement with global and regional key strategic partners, including hosting periodic marketing meetings.
  • Effectively implement and manage strategic partner marketing programs focused on Dolby's technologies with key partners.
  • Provide insights to Global Marketing Team on the unique needs of geographic markets.
  • Support the Global Marketing Team with regional inputs on events, trade shows, co-marketing opportunities, and prioritize based on impact on business.
  • Assist with key messaging on Dolby value proposition to improve the overall effectiveness of marketing programs.
  • Work with customers and business partners to maximize Dolby's position in the local marketplace.
  • Provide input on regional marketing strategy and drive relevant marketing programs to support business growth in the local market.
  • Review outgoing written materials, including articles and other marketing collateral, to ensure appropriate messaging.
  • Maintain close and regular communication with Sales organization.
  • Drive marketing communications activities, including geo-led tradeshows and consumer-facing campaigns in the region.
Requirements
  • Minimum 10-15 years' experience developing and implementing partner marketing programs or/and PR programs within an international (or region/country-specific) environment.
  • Good understanding of Dolby products & technology – deep knowledge of relevant market segments.
  • Good geography marketing skills set, including understanding of cultural nuances.
  • Excellent communications skills, with competency in at least one other language and English (both in verbal/written).
  • Strong project management, communications, and relationship-building skills.
  • Good understanding of all corporate marketing, including promotions, advertising, marketing communications, and public relations.
  • Learning ability and willingness in other industries.
  • Flexible and fungible.
  • Team orientation.
  • Ability to influence, convince, and win over audience in sensitive situations.

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