Product Marketing Specialist
1 month ago
Roche is seeking a highly skilled Product Marketing Specialist to join our team. This role plays a crucial part in the development and execution of marketing strategies for our products.
About the Role
The successful candidate will be responsible for assisting product managers in developing marketing plans, implementing these plans, and providing clear product positioning and promotion tools to sales teams. Additionally, they will work closely with other functions to effectively solve problems and conduct product training for sales and local marketing teams.
Responsibilities
- Assist product manager in developing marketing plan.
- Implement marketing plan
- Provide clear product positioning, product selling story and effective promotion tools to sales team
- Closely cooperate with other functions to effectively solve problems with positive attitude
- Conduct product training to sales and local marketing teams.
- Build relationship with KOLs, develop and cultivate product speakers
- Control budget, makes sure promotion expenses within budget, ROI principal
- Conduct joint field calls with sales team to understand customer needs and acquire competitive information.
- Pre-Launch Management for new products(analyze target market situation, provide feasibility report, complete launch plan, pricing and assist registration)
Requirements
- At least Bachelor Degree in Clinical Medicine or other Appropriate Science
- Proficiency in both spoken and written English
- Good command of MS office software application
- Product & marketing expertise
- More than 5 years' experience in Sales or similar marketing experience in the industry
What We Offer
We offer a competitive salary of $120,000 per year, commensurate with experience, plus a range of benefits including health insurance, retirement plan, and paid time off.
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