Principal Business Development Specialist

2 months ago

Shanghai, Shanghai, China Renesas Electronics Full time
Job Description

Key Responsibilities:

  • Develop and execute market strategies to identify and pursue new business opportunities in the custom SoC market.
  • Collaborate with the sales department to expand the custom SoC business and drive revenue growth.
  • Conduct market research and analysis to identify trends, opportunities, and challenges in the target market.
  • Develop and maintain relationships with key customers and stakeholders to understand their needs and preferences.
  • Plan and execute business development strategies to achieve sales targets and revenue growth.
  • Stay up-to-date with industry trends, technologies, and market developments to ensure the company remains competitive.

Qualifications:

  • 5+ years of experience working with customers in the custom SoC business as a Business Development role, Marketing role, Salesperson, or Field Application Engineer.
  • Familiarity with industrial automation, networking infrastructure, computing, and consumer industries.
  • Basic knowledge of market strategy theory.
  • Experience in semiconductor device design and development.
  • Knowledge of semiconductor process trends, IP, and interface specifications, and standardization trends.
  • Experience in specification formulation, design, and development for equipment using custom SoC.
  • Knowledge of specific or wide-ranging applications.

About Renesas Electronics:

  • Renesas is a leading global semiconductor company that develops innovative solutions for the automotive, industrial, infrastructure, and IoT markets.
  • We strive to create a safer, healthier, greener, and smarter world by offering product solutions that make every endpoint intelligent.
  • Our robust product portfolio includes world-leading MCUs, SoCs, analog, and power products, plus Winning Combination solutions that curate these complementary products.
  • We are a key supplier to the world's leading manufacturers of electronics, and our products are used in a wide range of applications.
  • We employ approximately 21,000 people in over 30 countries worldwide and are committed to diversity and inclusion.

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