Consumer Insights Manager
3 days ago
Unilever is a leading global supplier of Food, Home and Personal Care products with a presence in over 190 countries. We are seeking a highly skilled Consumer Insights Manager to join our team in Shanghai, China.
The successful candidate will be responsible for generating insights and driving business growth through the analysis of consumer data and market trends. This role will involve working closely with cross-functional teams to develop and implement strategies that meet business objectives.
Key Responsibilities:
- Develop and implement research projects to gain a deeper understanding of consumer behavior and preferences.
- Analyze data from various sources, including retail data, consumer panels, and brand tracking, to identify trends and opportunities for growth.
- Collaborate with brand managers to develop and implement strategies that meet business objectives.
- Provide insights and recommendations to senior leadership on business growth opportunities and market trends.
Requirements:
- At least 4-5 years of experience in market research, marketing, or a related field.
- Strong analytical and problem-solving skills, with the ability to interpret complex data and communicate insights effectively.
- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
- Language proficiency in English and Mandarin, both written and spoken.
About Unilever:
Unilever is a global leader in the consumer goods industry, with a portfolio of iconic brands that touch the lives of billions of people around the world. We are committed to making a positive impact on society and the environment, and we are seeking talented individuals who share our values and vision.
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