Cassina China Visual Merchandiser

4 months ago


Shanghai, China Poltrona Frau Full time
Position purpose
The VM will assist the APAC Senior Project Design Manager in the architectural design of showrooms, implementation of visual guidelines, orders management.
This role will ensure that Cassina's partners are assisted locally by a store planner, able to plan re-layouts, apply the company's guidelines in terms of image and visual merchandising, update existing spaces, respecting the company's global strategy.
Cassina's image should be optimized and improved in the Chinese market, with constant and meticulous control of the display and architectural image.
The China Visual Merchandiser will directly report to the Greater China Regional Director and functionally to the APAC Senior Project Design Manager.

Key objectives Monitor and improve the Cassina image in the showrooms, visiting customers, educating them to follow the Cassina guidelines during the set-up and for the new orders; Develop the new openings of Monobrand and Branded Spaces, aligning with the updated In Store Philosophy; Support Chinese Commercial Team for stock order and display rotation per point of sale (twice a year); Be able to travel minimal 10 working days per month.
Responsibilities Improve the product display in all showrooms in China through implementing Cassina’s visual guideline; Create a direct relationship with dealers, in order to educate them to improve the display; Support dealers in the product re-layout phase; Organize periodic visits to dealers, improve showroom management, with agreed relayouts, define new orders; Collect the requests and needs of dealers, to be shared with the Style Office; Define a stock management plan with the dealer, in order to support the sale from the plan.
Skills and Knowledge Excellent leadership and decision-making skills; Creative thinking and problem-solving; Excellent written and verbal communication skills; Team collaboration and consensus-building skills, with ability to effectively work with cross-functional teams; Highly organised and detail oriented; Ability to work in fast pace environment; Competent in the use of architectural/graphics software; Collaborative, respectful, ambitious, determined, highly efficient; Empathetic and socially aware, able to work effectively with people at all levels; The ideal candidate is passionate about the luxury industry.
Education & Work experience Bachelor’s degree in Architecture, Interior Design or related degree; Proven Interior Design history of at least 1-3 years and solid experience in similar roles of high-end furniture, fashion or durable goods business; Excellent knowledge of Modeling 2D (Autocad), 3D (Rhinoceros), Rendering (Cinema 4d+Vray or similar), Graphic (Adobe Photoshop, Adobe Illustrator, Adobe InDesign), Microsoft Office programs (Word, PowerPoint and Excel); Excellent level of written and spoken English; Excellent level of written and spoken Chinese; Global experience/international mindset is a plus. Availability to travel regularly in the region and to HQ.


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