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Marketing Manager-Personal Health

1 month ago

Shanghai, Shanghai, China Philips Full time
Job TitleMarketing Manager-Personal Health (Pipeline)Job Description

In this role, you have the opportunity to

  • Build a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology.

You are responsible for

  • Owns the business planning and review cycle (AOP/RoFo, etc.)
  • Creates and executes BMC and CO LMAP (in line with BG marketing strategy, covering relevant categories, incl. A&P).
  • Responsible for PWF management, plan and execute CCC plans successfully.
  • Responsible for local Demand Plan (AOP, RoFo and SIOP) and P*Q plan for BG/ category
  • Drives effective business planning to achieve better execution and results.
  • Translate together with Sales and Integrated Marketing Communication annual business plans into Quarterly and Monthly activity/account plans.
  • Drives optimal working of commercial triangle (Marketing – Integrated Marketing Communication – Sales)
  • Deploy best in class marketing analysis (mkt share analysis, competition analysis ....) and define fact based corrective action based on analysis.
  • Develops and executes proposition activation plans (incl. A&P/Margin) in line with category guidelines.
  • Owns CO activation budget for the BG/category (A&P/Margin)
  • Supports account team planning where required.

You are a part of

You will report to the Marketing Director and collaborate with many other teams including Trade Marketing, Digital marketing, PR, E-commerce, Sales, Finance etc.,.

To succeed in this role, you should have the following skills and experience

  • Min.10 years of business experience in Marketing.
  • University level above preferably with business/strategic marketing direction
  • Familiar with product market introductions
  • Background in fast moving, or cosmetics
  • Ideally have worked in multiple categories in Marketing roles within country or BU organizations.
  • Ability to run P&L
  • Strong leadership
  • Ability to think from a broad business perspective and strategically, open-minded and could think out-of-box.

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

Why should you join Philips?

Working at Philips is more than a job. It's a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.

To find out more about what it's like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.

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