Senior Retail Marketing Manager

1 week ago


Shanghai, Shanghai, China The LEGO Group Full time
Job Title: Senior Retail Marketing Manager

About the Role:

We are seeking a highly skilled and experienced Senior Retail Marketing Manager to join our team at The LEGO Group. As a key member of our retail marketing team, you will be responsible for developing and executing marketing strategies that drive sales and brand awareness across our retail channels.

Key Responsibilities:

  • Develop and implement integrated marketing plans that align with our retail business objectives.
  • Lead cross-functional teams to execute marketing campaigns and promotions.
  • Collaborate with our retail operations team to ensure seamless execution of marketing initiatives.
  • Analyze market trends and competitor activity to inform marketing strategies.
  • Manage and optimize our retail marketing budget to achieve maximum ROI.

Requirements:

  • Proven experience in retail marketing with a strong track record of success.
  • Excellent leadership and communication skills.
  • Ability to analyze data and make informed marketing decisions.
  • Strong understanding of retail operations and logistics.
  • Experience with marketing automation tools and technologies.

What We Offer:

  • A competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • A dynamic and collaborative work environment.
  • Access to the latest marketing technologies and tools.


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