Regional Medical Marketing Lead
7 days ago
Company Overview: Haleon is a pioneering consumer health organization dedicated to enhancing everyday health for millions globally. Our commitment to innovation and growth is reflected in our diverse portfolio of leading brands, including Sensodyne, Panadol, and Centrum.
Department: Hospital Channel
Position Title: Regional Broad Medical Market Manager
Reporting Structure: Reports to the National Broad Medical Market Manager
Role Objective:
- Develop annual business plans aligned with channel strategic goals to achieve sales targets.
- Implement academic promotions as per Playbook guidelines to enhance BMM team efficiency.
- Establish strategic partnerships with distributors to advance project collaboration and meet KPIs.
- Foster strong relationships with the commercial team to manage distributor inventory effectively.
- Exercise independent judgment to identify market opportunities and risks proactively.
Key Responsibilities:
- Assist distributors in recruiting and managing contract representatives, ensuring performance delivery and capability training.
- Facilitate compliance training for distributors and contract representatives, adhering to GSK SOP.
- Enhance terminal customer potential analysis to improve the quantity and quality of contract representatives' HT & Call metrics.
- Regularly review and update hospital listing and sales KPIs.
- Strengthen negotiation skills with key accounts and build collaborative relationships with distributors.
Qualifications:
- Bachelor's degree or higher in a relevant field such as biology or pharmaceuticals.
- Familiarity with the broad medical market, particularly in the medical supply and network models, with proven success.
- Strong market insight, excellent analytical skills, and effective team management capabilities.
Diversity and Inclusion: At Haleon, we celebrate diversity and strive to create an inclusive environment that values unique perspectives and promotes equitable outcomes for all.
Work Culture: We believe in an agile working culture that supports flexibility and encourages employees to thrive in their authentic selves.
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