Global Insights Manager

4 weeks ago


Shanghai, Shanghai, China The LEGO Group Full time

Job Description

Contribute to our team's success

The LEGO Group's Global Insights is a centralized insights engine consisting of various teams working across multiple research areas, including concept, product & marketing innovation research, G2M research, performance and brand tracking. Our vision is to shape the future of the LEGO Brand through inspiring and enabling transformational action. We achieve this by providing impactful insights and partnering with the business across the marketing value chain.

This manager position will be part of a Center of Excellence team, playing a critical role in executing research projects that support insights-led decision making and drive innovation within the research discipline itself. The role does not have any formal people leadership responsibility.

Key Responsibilities:

  • Lead or co-lead ad-hoc research projects in collaboration with GI peers, both qualitative and quantitative.
  • Hands-on project management, gatekeeping and QC of research design, fieldwork execution and research output, to enable credible data and impactful insights sharing and storytelling both within GI and to stakeholders.
  • Ensure necessary local customization for China in global studies and be a sparring partner for China BP.
  • Vendor management, stakeholder communication, presentation.
  • Support developing and updating a China research toolkit to continuously onboard research partners on Ways of Working with LEGO GI, including frequently used survey questions and respondent criteria, to establish global standard with necessary local customizations.
  • Rolemodel innovation and experimentation mindset and behavior.
  • Become an active member of a Center of Excellence research team as well as an active contributor to an agile squad.
  • Be a change agent together with the rest of Global Insights as we succeed together in building a world-class insights engine for the LEGO Group.

Requirements:

  • Relevant economic or business education – coupled with an international mindset.
  • Speaks/writes Chinese as well as Business English with high proficiency level.
  • 4+ years of relevant experience from a research agency, consultancy, or insights management function in an innovative, fast-paced company.
  • Robust ability to work across teams, departments and cultures – globally, locally and sometimes across time zones. Travel can be expected – approx. 20-30 days.
  • Relevant business acumen and passion to bridge this with generated insights for optimal impact on the business.
  • Ability to translate business needs into impactful and innovative insights journeys.
  • Leads with empathy and acts as a true collaborator – We Win mindset.
  • Playful and find ways to unlock playfulness in their surroundings.
  • Is comfortable presenting and speaks/writes English on a business level.
  • Thinks holistically, audience-led and is a natural synthesizer.

What's in it for you?

Here are some of what to expect:

  • Family Care Leave – We offer enhanced paid leave options for those important times.
  • Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
  • Wellness – We want you to be your best self, so you'll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based.
  • Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
  • Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.
  • Your workplace – When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.


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