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Market Insights Strategist
2 months ago
About the Role:
The Senior Regional Market Insights team at Abbott is seeking a skilled Market Insights Strategist to drive business growth on the Abbott Nutrition Regional Cross Border eCommerce business.
Key Responsibilities:
- Identify meaningful and compelling insights to drive business growth, leveraging consumer preferences, competitive trends, commercial opportunities, and risks.
- Develop accurate market and share forecast reporting for the financial cycle process.
- Provide strategic insights and analytics support to cross-functional teams across Marketing, Key Account Managers, Finance, distributors, customers, country teams, and executive leadership.
Requirements:
- Strong experience in online syndicated data, such as Nielsen Retail Audit, Smartpath, and/or Kantar Panel.
- At least 8 years of working experience in Consumer market research, with cross-functional experience preferred.
- Excellent analytical skills and software skills, including Excel and Power BI (or equivalent).
Preferred Qualifications:
- Experience in Primary Market Research, including Qualitative and Quantitative, and Consumer & HCPs Tracking Studies.
- Fluent in English and Chinese.
About Abbott:
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum from nutritional solutions and diagnostic products to medical devices and pharmaceutical therapies, pushing the boundaries of what is possible in healthcare. Join our team and help make a difference in people's lives.
