Product Planning Director for Special Channels

4 weeks ago

Shanghai, Shanghai, China adidas Full time

Job Summary:

We are seeking a highly experienced and skilled Product Planning Director for Special Channels to lead our merchandising and product creation efforts in adidas China. The successful candidate will be responsible for developing and executing a product strategy that drives business growth and meets the needs of our customers.

Key Responsibilities:

  • Consumer Insights: Obtain and deliver consumer insights to inform product and marketplace management decisions.
  • Merchandising Strategy: Develop and execute seasonal merchandising plans and strategies, including range architecture, segmentation, lifecycle, pricing, and product range.
  • Product Creation Planning: Plan, brief, and manage the product creation process to deliver price-value competitive products that drive special channel growth.
  • Business Planning Management: Responsible for seasonal sell-in with product range plans and sell-in margins to achieve sell-out targets and other critical product financial targets.
  • Routine: Conduct business tracking and reviews through DNA and MicroStrategy, and manage system and file management, including Master Range File, HUB, DMT, and RMA.
  • x-BU Collaboration: Collaborate with BU teams to provide input into category strategies and seasonal ranging, identify opportunities to maximize through segmentation and exclusivity, and ensure clear differentiation of offerings.
  • Drive Cross-Functional Communication & Alignment: Ensure smooth and effective cross-functional communication with sales and channels to align seasonal strategy and assortment with both GCA and Global organization.

KPI's:

  • Category NS, Net Margin, and Contribution across GCA
  • Sell-out
  • Forecast & data accuracy
  • Market share
  • Achievement of key SBP initiatives
  • Future City store MPSA
  • Future City store court

Key Relationships:

  • GCA BU team
  • GCA PP&O team
  • Creation Center Shanghai
  • OMB team
  • Future City Sales
  • Product Sales
  • Factory Outlet Operation
  • Ecom Operation

Requirements:

  • 10+ years of experience in range management/product required. Regional experience preferred.
  • University degree in Business or equivalent professional experience.
  • Sporting goods industry experience required.
  • Fluent in English.
  • Strong Computer Skills including Outlook, Word, Excel (Pivot), Powerpoint, etc.
  • Passion for sports and belief that through sports we have the power to change lives.
  • Willingness to travel up to 30-40% of time.

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