Marketing Communications Manager

2 months ago

Guangzhou, Guangdong, China Marriott International Full time

JOB SUMMARY

The Marketing Communications Manager is accountable for executing the marketing strategy for the property. This role encompasses managing all online sales opportunities and fostering productive relationships with local tourism authorities and community stakeholders.

CANDIDATE PROFILE

Education and Experience


• A high school diploma or equivalent; a minimum of 2 years of experience in sales and marketing or a related field.

OR


• An associate degree from an accredited institution in Marketing, Business Management, Hospitality Management, or a similar discipline; no prior work experience is necessary.

CORE WORK ACTIVITIES

Implementing Daily Marketing Initiatives to Meet Department Objectives


• Aids in the comprehensive coordination of promotions related to accommodations, dining, wellness, and recreational activities.


• Formulates a leisure marketing strategy that focuses on the distribution of pricing offers, packages, and programs aimed at increasing occupancy rates.


• Oversees the maintenance and updates of all digital platforms.


• Collaborates on offers and content for all marketing materials and publications related to loyalty programs.


• Creates brochures and promotional materials for the property.


• Engages in all branding efforts, including signage and visual representation.


• Analyzes and interprets various reports to provide informed marketing recommendations, including market analysis and guest tracking.


• Reviews and evaluates the performance of all website and email marketing campaigns, both for individual properties and corporate initiatives.


• Ensures a consistent marketing message across all advertising and promotional materials.


• Manages the marketing budget throughout the fiscal year.


• Conducts regular assessments of marketing return on investment (ROI) and utilizes this data for future strategic planning.


• Monitors the effectiveness of all marketing efforts, including digital, direct mail, and print advertising.


• Maintains oversight of actual versus projected marketing expenditures and provides insights for budget reallocations as necessary.


• Guarantees consistency in the property's messaging across all guest interactions and marketing communications, adhering to corporate branding standards.

Leveraging Market Insights and Customer Data to Enhance Revenue


• Assesses new marketing opportunities for the property.


• Ensures the property is featured on all reputable online platforms that can drive business.


• Collaborates closely with local Convention Bureaus and Tourism Boards.


• Utilizes and interprets necessary reporting for effective marketing strategies, including market source reports and guest tracking.


• Analyzes and reviews the performance of all digital and email marketing initiatives.


• Develops a comprehensive marketing strategy for the property, encompassing group, leisure, and local marketing efforts.


• Plans and oversees all photography sessions, ensuring alignment with property goals and brand image.

Cultivating Strong Relationships to Drive Sales and Marketing Opportunities


• Identifies and engages with distribution channels that can effectively sell excess inventory to boost occupancy.


• Provides all sales channels with innovative tools to enhance property marketing efforts.


• Acts as a liaison between corporate and individual properties to ensure optimal utilization of corporate resources and opportunities.


• Collaborates with media buyers to strategize and implement advertising campaigns.


• Assists the property in crafting promotions for various marketing campaigns, aligning with overall strategy and objectives.


• Supports the property with materials, tracking, analysis, and presentations for stakeholders.


• Represents the property in dealings with vendors, balancing quality and cost-effectiveness while approving all necessary materials.

Additional Marketing Responsibilities


• Maintains comprehensive records related to the property's marketing assets (e.g., photo usage rights, vendor agreements).


• Ensures compliance with all corporate marketing standards.


• Authorizes all invoicing through the Marketing Communications office.

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.

  • Director of Marketing Communications

    3 weeks ago

    Guangzhou, Guangdong, China Marriott International Full time

    Job SummaryThe Director of Marketing Communications is responsible for the strategic planning, direction, and execution of all marketing communications activities, with a focus on public relations and brand reputation. This role plays a critical part in enhancing the prestigious image of Marriott International and contributing to the company's revenue...

  • Director of Marketing Communications

    2 months ago

    Guangzhou, Guangdong, China Marriott International Full time

    Job SummaryThe Director of Marketing Communications is responsible for the planning, direction, control, and coordination of all communication activities, with an emphasis on public relations. Promotes and maintains good communications in order to enhance the prestigious image of the company and by doing so contributes to the revenues of the...

  • Director of Marketing Communications

    1 month ago

    Guangzhou, Guangdong, China Marriott International Full time

    Job SummaryThe Director of Marketing Communications is responsible for leading the development and implementation of marketing communications strategies that enhance the prestigious image of Marriott International and contribute to the company's revenues.Candidate ProfileEducation and ExperienceRequired:• High school diploma or equivalent; 4 years of...

  • Director of Marketing Communications

    2 weeks ago

    Guangzhou, Guangdong, China Marriott International Full time

    Job SummaryThe Director of Marketing Communications is responsible for the planning, direction, control, and coordination of all communication activities, with an emphasis on public relations. This role promotes and maintains good communications to enhance the prestigious image of the hotel and contributes to the revenues of the hotel.Candidate...

  • Marketing Communications Director

    3 days ago

    Guangzhou, Guangdong, China Marriott International Full time

    Job SummaryThe Director of Marketing Communications is responsible for leading the development and implementation of marketing strategies that promote the hotel's image and enhance revenue. This role requires a strong understanding of marketing principles, excellent communication skills, and the ability to work effectively with cross-functional...

  • Marketing Communications Coordinator

    3 days ago

    Guangzhou, Guangdong, China Marriott International Full time

    Job SummaryAs a Marketing Communications Coordinator at Marriott International, you will play a key role in promoting the company's brand image internally and externally. Your primary responsibility will be to develop and implement marketing materials and information packages for promotional events, property tours, and conferences.Key ResponsibilitiesDevelop...

  • Marriott International Marketing Communications Specialist

    2 weeks ago

    Guangzhou, Guangdong, China Marriott International Full time

    ROLE SUMMARYAs a Marketing Communications Specialist at Marriott International, you will be responsible for promoting the company's brand image internally and externally. This involves developing marketing materials, assembling information packages, and preparing or editing letters, invitations, and press releases. You will also be responsible for updating...

  • Marketing Manager

    1 month ago

    Guangzhou, Guangdong, China Marriott International Full time

    Job SummaryWe are seeking a highly skilled Marketing Manager to join our team at Marriott International. As a key member of our marketing team, you will be responsible for developing and implementing marketing strategies to drive business growth and revenue.Key ResponsibilitiesConducting Daily Marketing Activities that Achieve Department Goals• Assist in...

  • Brand Marketing Manager

    2 months ago

    Guangzhou, Guangdong, China Marriott International Full time

    JOB SUMMARY The Marketing Communications Manager is responsible for executing the marketing strategy for the property. This role involves managing all online marketing opportunities and fostering strong relationships with local tourism organizations and community influencers. CANDIDATE PROFILE Education and Experience • A high school diploma...

  • Product Marketing Manager

    3 weeks ago

    Guangzhou, Guangdong, China Qualcomm Full time

    Job Title: Product Marketing Manager, AIQualcomm is seeking a highly skilled Product Marketing Manager to join our team in China. As a key member of our Sales, Business Development & Marketing Group, you will be responsible for executing the Qualcomm AI product and technology roadmap in support of our business unit vision and strategic technical plan.Key...

  • Assistant Manager, E-Communication Surveillance Specialist

    4 weeks ago

    Guangzhou, Guangdong, China HSBC Full time

    Job Title: Assistant Manager, E-Communication SurveillanceHSBC is seeking an experienced professional to join our team in the role of Assistant Manager, E-Communication Surveillance. This position is responsible for reviewing, investigating, and escalating alerts generated by the Surveillance system to identify breaches of internal policies and potential...

  • Market Development Manager

    2 months ago

    Guangzhou, Guangdong, China Takeda Full time

    About the RoleTakeda is seeking a highly motivated and experienced Market Development Manager to join our team in Guangzhou. As a key member of our sales and marketing team, you will be responsible for developing and executing market strategies to drive business growth and achieve sales targets.Key ResponsibilitiesDevelop and implement market development...

  • Marketing Operations Manager

    1 month ago

    Guangzhou, Guangdong, China AirAsia Full time

    Marketing Manager RoleAt AirAsia, we're looking for a skilled Marketing Manager to lead our marketing initiatives. As a key member of our team, you'll be responsible for managing all marketing efforts, ensuring design quality across web and digital platforms, and overseeing event and trade show management. You'll also work closely with our Data and Tech...

  • Senior Regional Marketing Manager

    3 days ago

    Guangzhou, Guangdong, China 1215 GlaxoSmithKline (China) Investment Co Ltd Full time

    Job Title: Senior Regional Marketing ManagerJob Purpose:To implement and execute regional marketing strategies and plans, collect feedback from regions, and continuously optimize marketing strategies and execution.To collaborate with professional societies and academic institutions to increase marketing opportunities and voice in regions, ensuring compliance...

  • Marketing Operations Manager

    3 weeks ago

    Guangzhou, Guangdong, China AirAsia Full time

    Job SummaryWe are seeking a highly skilled Marketing Manager to join our team at AirAsia. As a key member of our marketing team, you will be responsible for managing all marketing initiatives, ensuring design quality for both web and digital environments, and working closely with our Data/ Tech team on insights requirements.Key ResponsibilitiesDevelop and...

  • Marketing Operations Manager

    3 weeks ago

    Guangzhou, Guangdong, China AirAsia Full time

    Job OverviewWe are seeking a talented Marketing Operations Manager to join our team at AirAsia. As a key member of our marketing team, you will be responsible for managing all marketing initiatives, ensuring design quality for both web and other digital environments, and working closely with our Data / Tech team on insights requirements.Key...

  • Pharma Market Account Manager

    3 weeks ago

    Guangzhou, Guangdong, China Waters Corporation Full time

    Job SummaryThe Sr. Pharma Market Account Manager will be responsible for selling Waters Instruments and software products within the assigned geographic territory. This role will involve developing a business plan to manage the business and expand market share within the sales territory.Key ResponsibilitiesMeet sales targets in the assigned territoryDevelop...

  • Pharmaceutical Market Development Manager

    3 weeks ago

    Guangzhou, Guangdong, China Waters Corporation Full time

    Job SummaryWe are seeking a highly motivated and experienced Pharmaceutical Market Account Manager to join our team at Waters Corporation. The successful candidate will be responsible for developing and executing business plans, managing customer relationships, and driving sales growth in the pharmaceutical market.ResponsibilitiesDevelop and execute business...

  • Pharma Market Account Manager

    3 weeks ago

    Guangzhou, Guangdong, China Waters Corporation Full time

    Job SummaryWe are seeking a highly motivated and experienced Pharma Market Account Manager to join our team at Waters Corporation. As a key member of our sales team, you will be responsible for driving sales growth and expanding our presence in the pharmaceutical market.ResponsibilitiesDevelop and execute sales strategies to meet and exceed sales targets in...

  • Pharmaceutical Market Development Manager

    2 weeks ago

    Guangzhou, Guangdong, China Waters Corporation Full time

    Job SummaryWe are seeking a highly motivated and experienced Pharmaceutical Market Development Manager to join our team at Waters Corporation. The successful candidate will be responsible for meeting sales targets in their territory, developing new accounts, and maintaining customer relationships through regular visits and communication.Key...