Media Planning Specialist

6 days ago


Beijing, Beijing, China Wavemaker Full time

About the Role

We are seeking a highly skilled and experienced Media Planning Specialist to join our team at Wavemaker. As a Senior Media Manager, you will play a key role in developing and executing media plans that drive business results for our clients.

Key Responsibilities

  • Manage daily execution jobs, ensuring timely and accurate delivery of media plans and reporting.
  • Develop and implement media plans, monitoring the process from briefing to post-buy, and ensuring regular reporting is delivered on time and accurately.
  • Work with internal specialist resources and group resources to ensure seamless execution of media plans.
  • Track and measure campaigns based on agreed KPIs and media efficiencies.

Requirements

  • At least 1 year of media planning experience, with a strong background in strategic planning.
  • An independent, self-driven individual with a highly responsible nature.
  • Ability to work in a matrix organization, managing complexity and challenges.
  • Energetic, think differently, clear about career objective.
  • Good command of English skills.
  • Proficient in Excel, PPT, and Word tools.

What You Will Achieve

  • In three months, you will have a deep understanding of the agency portfolio of clients and provide assistance in evaluating media opportunities.
  • In six months, you will assist the Line Manager in annual review and planning proposal for the client and start building relationships with specialists from the client side.
  • In 12 months, you will be the go-to person for day-to-day activities with the client, able to propose ideas and activities to address identified challenges, and assist in leading a small-scale project.


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