Global Marketing Strategist

4 weeks ago

Shanghai, Shanghai, China Kuehne+Nagel Full time
Marketing Specialist

We are looking for a seasoned Global Marketing Strategist to join our team at Kuehne+Nagel. As a key member of our marketing department, you will be responsible for developing and executing comprehensive marketing strategies that drive business growth and expansion in determined countries.

The ideal candidate will have a proven track record of success in marketing strategy development, campaign execution, and performance analysis. They will possess excellent communication and project management skills, with the ability to work closely with stakeholders at both the local and global levels.

The salary for this role is estimated to be around $80,000 - $110,000 per annum, depending on experience and qualifications. This figure is based on industry standards for marketing professionals in the Shanghai, China area.

Key Responsibilities:

  • Develop and execute local marketing strategies that align with the company's global marketing plan and local requirements.
  • Conduct market research and analyze customer personas, pain points, and market trends to create effective marketing tactics.
  • Work closely with the Centre of Excellence to develop content strategies and calendars, as well as digital marketing KPIs and optimization plans.
  • Collaborate with external agencies to create briefings and oversee campaign implementation and optimization.
  • Monitor campaign performance and provide regular reports and analysis to stakeholders.

Required Skills and Qualifications:

  • Proven experience in marketing strategy development, campaign execution, and performance analysis.
  • Excellent communication and project management skills.
  • Ability to work closely with stakeholders at both local and global levels.

Benefits:

Kuehne+Nagel offers a competitive compensation package, including a base salary, bonuses, and benefits. We also provide opportunities for professional development and international exposure in a team-based environment.

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