Marketing Operations Specialist

3 weeks ago


Beijing, Beijing, China 8264 MS-Dormer Tools, India Full time
About the Role

We are seeking a highly motivated and experienced Marketing Operations Specialist to join our team at 8264 MS-Dormer Tools, India.

Job Summary

The successful candidate will be responsible for executing, implementing, and monitoring marketing communication activities within their area of responsibility. This includes ensuring a smooth and seamless process to support sales with high-quality and differentiating marketing communication material and activities in line with our brand position.

Key Responsibilities:
  • Takes ownership of executing, implementing, and monitoring marketing communication activities within own area of responsibility.
  • Ensures a seamless process to support sales with high-quality marketing communication material and activities in line with our brand position.
  • Liaises with marketing and sales managers to ensure they understand and comply with marketing initiatives and policies.
  • Contributes to driving and leading changes in improving the overall marketing process and synergies.
  • Maintains synchronized global online marketing and sales efforts.
  • Monitors, analyzes, and evaluates various business-related activities to identify market opportunities and adjust marketing strategies accordingly.
  • Develops and executes campaigns to support local business plans and activities, collaborating closely with the sales team to contribute to the sales pipeline.
  • Prioritizes and creates social media content and campaigns, publishing marketing content on the local website.
  • Collaborates with local sales management teams to capture local business priorities in the marketing plan.
  • Analyzes marketing activity performance using tools such as Power BI, A/B testing, customer surveys, and others.
Requirements:
  • Extensive experience in vendor management is required.
  • A track record of managing campaigns with data-driven results is essential.
  • Excellent written and verbal communication skills are necessary.
  • A minimum of 5-8 years of experience working in marketing, preferably from multinational companies, is required.
  • A degree in marketing or a related discipline is mandatory.
  • Exceptional English writing and editing skills for both online and print media are crucial.
  • Strong analytical skills with the ability to interpret data and make informed decisions are necessary.
  • Proficiency in project management tools and software is required.
  • Familiarity with social media strategies and platforms is essential.
  • Working knowledge of demand generation marketing tactics and tools such as marketing automation, CRM, Power BI, Google Analytics, Office 365, and Adobe Creative Suite is necessary.
Estimated Salary:

Rupees 12 lakhs - 15 lakhs per annum, depending on qualifications and experience.



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