GTM Strategist, Lower Tier Acceleration

3 weeks ago


Shanghai, Shanghai, China PepsiCo Full time
GTM Strategist Role Overview

This role leads PepsiCo Foods GTM deployment in lower tier markets, focusing on growth acceleration and key IDT LKA customer management. The main scope includes lower tier growth model design, key projects execution, and investment management, as well as LKA customer business opportunity identification, performance management, and growth lever design.

Key Responsibilities:

1. Develop and deploy a Foods Lower Tier acceleration model in all MUs, delivering strong and sustainable growth in lower tier markets.
2. Drive IDT LKA growth by opportunity identification, customer management, and investments.

Requirements:

• Strong understanding of China FMCG trade structures – MT/TT/wholesale.
• Rich frontline experiences in business management, distributor management, and operations.
• Excellent problem-solving skills with analytical skills and clear structured thinking to define problems and frameworks.
• Strong & persuasive communication skills, influencing & collaboration skills.
• Executive maturity, high integrity & values-driven.



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