Growth Strategist

3 days ago

Shanghai, Shanghai, China Whatnot Full time

Whatnot: Accelerating E-commerce Growth

We are Whatnot, a pioneering livestream shopping platform and marketplace. Our mission is to revolutionize e-commerce by combining community, shopping, and entertainment.

As the fastest-growing marketplace in the US over the past two years, we're hiring forward-thinking problem solvers to drive our rapid expansion.

The Growth team at Whatnot is responsible for expanding our new user funnel across buyers and sellers to accelerate our growth. We focus on the full funnel, developing opportunities to grow traffic across multiple channels while creating delightful new user experiences to activate and retain buyers and sellers.

In this role, you will lead our Growth function, owning incentivized growth strategies, gamified incentives, and offer experiences to continue accelerating our growth. You will work closely with our marketing and category expansion teams to create channel opportunities to acquire users in North America and Europe.

Growth Function Overview

  • Design and manage incentive strategies and offers programs to drive top-of-funnel growth.
  • Drive the product roadmap, product strategy, and roadmap execution.
  • Define product requirements and work with engineering, design, and the broader team to bring our roadmap to market at lightning speed.
  • Clearly communicate roadmap, progress, and insights to key teams and stakeholders.
  • Take ownership of any major blocker to the company's success.
  • Drive strategic initiatives across the company.

About You

You should have 7+ years of Product Management experience, plus:

  • Experience leading initiatives around incentive and offer programs to drive user acquisition, activation, and retention.
  • Experience working in the E-commerce industry.
  • Startup experience.
  • Comfort working exceptionally fast in an ambiguous work environment.
  • Strong product intuition and design sense.
  • Proven track record of using data, user feedback, and intuition to drive sound product decisions with clarity around how to measure growth success.
  • Able to ruthlessly prioritize the most impactful work.
  • Strong communication skills in both written and verbal English.
  • Comfort collaborating with teams across different time zones (e.g., US) and effectively bridging between teams.

Salary: $150,000 - $180,000 per year

Benefits

Whatnot is proud to be an Equal Opportunity Employer. We value diversity and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other protected characteristic. We believe that our work is better and our company culture is improved when we encourage, support, and respect the diverse skills and experiences represented within our workforce.

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