Digital Content Strategist

3 weeks ago


Shanghai, Shanghai, China KRDS Full time

About KRDS Shanghai


KRDS is a leading independent marketing agency with a global presence in Europe, Middle East and Asia. We specialize in digital and social media marketing, designing and implementing communication strategies for our customers on all social media platforms.


With a strong focus on the Chinese market, KRDS Shanghai is an expert in local digital and social media marketing solutions, especially WeChat ones. We ideate and produce digital content and social media campaigns for local and international clients.


Your Role


As a Creative Copywriter, you will be responsible for creating and revising innovative and imaginative copies according to creative briefs and deadlines. You will work strategically on all Marketing materials and channels, applying diverse writing skills to manage, write and edit new business proposals and the Company's self-promotion pieces.


Key responsibilities include:



  • Create and revise copies according to creative briefs and deadlines
  • Think strategically on all Marketing materials and channels while applying diverse writing skills
  • Manage, write and edit new business proposals and the Company's self-promotion pieces
  • Proactively "pitch" work internally and externally in a clear and professional manner
  • Understand and satisfy budget restraints during the development phase of creative ideas
  • Collaborate closely with relevant Account Teams to ensure effective communication and management of teams' expectations
  • Help conceptualize visual elements and user interface designs
  • Work with Account teams to understand the Clients' brands and manage projects in a way that will support maximum delivery of the brand
  • Submit all expense claims and Timesheets in a timely and accurate manner

Your Profile


To ensure the success of your missions, you will need to possess the following qualities:



  • 1-4 years of relevant experience in one of the following areas: Multimedia, Advertising Agency, creative, design shop, journalism, or entertainment or demonstrated talent and understanding of copywriting
  • Previous exposure in digital social marketing with an experience creating contents/campaigns for WeChat
  • Professional writing experience crafting high-quality copy within a creative or agency environment
  • Interest in new platforms, good understanding and passion for social media and broader digital communications
  • Good understanding of information content development, browser capabilities, and technological constraints on the Web
  • Language skills: native Chinese and strong English abilities will be required
  • Innovative and conceptual thinking

Language


English



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