Senior Brand Growth Strategist

20 hours ago


Guangzhou, Guangdong, China AirAsia Full time
Job Title: Senior Brand Growth Strategist

About the Role:

We are seeking an experienced Senior Brand Growth Strategist to join our team at AirAsia.

Job Description:

The ideal candidate will be a marketing leader with a proven track record of driving business growth through innovative strategies and campaigns. The role involves designing and executing cross-functional marketing plans, leveraging consumer insights, and optimizing marketing spend to achieve maximum ROI.

The successful candidate will possess excellent analytical skills, the ability to think creatively, and strong communication skills to collaborate effectively with stakeholders.

Key Responsibilities:
  • Develop and execute strategic marketing plans to drive business growth across all target segments.
  • Leverage consumer insights and data to inform marketing decisions and optimize campaign performance.
  • Collaborate with internal teams to design and execute cross-functional marketing campaigns.
  • Analyze campaign performance and adjust strategies accordingly.
  • Stay up-to-date with industry trends and best practices in digital marketing.
Requirements:
  • Minimum 5 years of experience in marketing leadership roles.
  • Proven track record of driving business growth through innovative marketing strategies.
  • Strong analytical skills and ability to interpret complex data.
  • Excellent communication and collaboration skills.
  • Ability to work in a fast-paced environment and adapt to changing priorities.
Salary:

$80,000 - $120,000 per annum, depending on experience.

About AirAsia:

AirAsia is a leading airline company that operates in several countries. We offer a dynamic and supportive work environment, opportunities for professional growth, and a competitive salary package.

Benefits:
  • Competitive salary package.
  • Opportunities for professional growth and development.
  • Dynamic and supportive work environment.


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