Director of Sales
6 months ago
Director of Sales & Marketing
Grand Hyatt Grand Hyatt Xi'an CN - 61 - Xi%27anAdministrativeDirectorFull-timeReq ID: XIA001318Local
Summary
Administration
行政
nTo develop, implement, maximise, monitor and evaluate the hotel’s Sales Strategy (goals, tactics and actions) to achieve and exceed forecasted revenue figures in Rooms, Food and Beverage, and all other revenue generating departments.
开发制定,执行,并监督酒店的销售策略(目标,战略和行动),从而达到并超越预算的房间收入,餐饮收入以及其他产生利润部门收入的指标。
nTo ensure Sales activities are aligned with the Corporate Marketing Strategy, and Hotel Actions have been implemented where appropriate.
确定酒店进行的销售活动与企业行销策略一致, 在适宜的地方开展酒店行销活动。
nTo represent the Sales and Marketing function on the hotel's Executive Committee.
在酒店执行委员中作为市场销售部门的代表。
nTo oversee the preparation and update of the Departmental Operations Manuals.
负责准备和更新部门运作守则。
Administration (continued)
行政 (续)
nTo conduct regular departmental communications meetings and ensure departmental briefings and meetings are effective and conducted as necessary.
安排日常部门沟通会议,确保部门会议的有效性而必要性。
nTo review sales files and systems to ensure correct booking procedures, including group room and meeting programme history, contractual agreements, room block analysis, credit and payment documents, etc.
检查销售文件存档系统,确保正确的预定流程,包括团队以及会议的历史记录,合同合约,房间预留分析,信用和支付凭证文件等等。
Customer Service
客户服务
nTo monitor all hotel employees deliver the brand promise and provide exceptional guest service at all times, providing positive and constructive feedback as necessary to the respective Head of Department
监督所有的酒店职员做到传递品牌的承诺,和时时刻刻提供客人卓越的服务。当必要时,提供正面和有建设性的反馈给与各部门主管。
nTo ensure Sales and Marketing employees also provide excellent service to internal customers in other departments as appropriate.
保证市场销售人员对其他的部门的内部客人也要提供适当的优质服务。
nTo handle all guest and internal customer complaints and inquiries in a courteous and efficient manner, following through to ensure problems are resolved satisfactorily.
以礼貌和有效的态度处理所有客人和内部客户的投诉和质询,跟进并确定问题被满意地解决。
Financial
财务
nTo maximise employee productivity through the use of multi-skilling, multi-tasking and flexible scheduling to meet the financial goals of the business as well as the expectations of the guests
最大化发挥员工的工作能力,通过使用多种技能, 多项任务和灵活合理的日程安排来达到酒店财政的目标和客人的期待。
.
nTo assist with the preparation of the Annual Business Plan.
协助准备年度销售企化方案。
nTo strategically analyse business performance to facilitate accurate and meaningful forecasting, involving the respective Heads of Department as appropriate.
与相关部门负责人进行战略业绩分析,从而作出准确有意义的预算。
nTo proactively manage all the sales resources and funds, and control departmental costs.
合理的运用销售部的资源与资金,进行部门的成本控制。
Financial (continued)
财务(续)
nTo ensure that all hotel, company and local rules, policies and regulations relating to financial record keeping, money handling and licensing are adhered to, including the timely and accurate reporting of financial information
确保存档所有涉及到酒店,公司和本地规则以及方针政策的记录。对于现金操作和许可要附有准确的时间记录和财务报告。
Marketing
市场营销
nTo manage all the hotel sales brand contacts, to enforce and maintain the hotel’s brand positioning and concept, agreed upon in the hotel’s Annual Business Plan.
经营所有酒店品牌销售,议定于酒店的年度销售计划,进而执行和维持酒店品牌的定位和理念。
nTo prepare, utilise and update an Annual Sales Plan, broken down as necessary by division and/or department.
准备利用和更新年度销售计划,细分到必要的部门。
nTo manage all sales strategy, tactics, and action implementations, complying with the Smart Selling approach, in order to create a strong and disciplined sales team who achieve their sales goals.
管理所有的销售战略战术行动的执行,依照Smart Selling的方法,建立一个能够完成销售指标的强大而训练有素的销售团队。
nTo implement the strategic marketing process, maximising the available sales data including hotel Cognos, Marketing Portal, Competitive Intelligence, and Envision system in order to make sound decisions.
为了作出有效的销售决定,将执行市场策略工序,以扩大有效力的销售数据,包括酒店COGNOS,市场整合,竞争对手情报和Envision宴会场地管理系统。
nTo constantly monitor and evaluate local, national and international market trends, and the competitor hotels’ sales initiatives, in order to make sure the hotel’s marketing and sales remain competitive and cutting edge.
为了要确定酒店的市场销售保持竞争的优势,持续的监控和评估地方,国内和国际的市场趋势,以及酒店竞争对手的销售状况。
nTo manage all key sales accounts and groups, to evaluate them based on sales account analysis prepared by Marketing Manager – Strategy / Marketing Analyst, and to develop strategies for pricing, inventory, and sales resource allocation.
通过市场策略经理所提供的销售客户分析评估,开发销售价格,客房数量,和销售人员的资源分配。
nTo actively participate in weekly yield meetings and monthly strategic meetings, developing and adjusting sales and pricing strategy.
积极的参加每周收益会议和每月战略计划会议,发展并调整销售价格策略。
Marketing (continued)
市场营销 (续)
nTo be aware of community, business, political and social factors that may affect the hotel’s financial performance.
了解由于政党,商业,政治和社会因素会给酒店财务业绩上的带来的影响。
nTo ensure the best use is made of technology including Envision or other sales and Events systems, and the data is clean.
确保技术系统的良好使用包括Envision或其他的销售和餐饮系统,并确保数据是准确的。
Operational
运营
nTo direct and coordinate all selling activities and to communicate these activities throughout the hotel.
直接协调所有的销售活动并在酒店各处联系传达这些活动。
nTo review and evaluate the effectiveness of selling activities and adjust as necessary to achieve or exceed the objectives as outlined in the Annual Marketing Plan.
根据年度市场营销计划,检查与评估出有效的销售活动,并作出必要的调整从而达到或超越我们的目标。
nTo ensure room and banquet space inventories are reviewed weekly and strategies are formulated to fill low occupancy periods.
确保每周核对剩余房间数量和宴会空间数量信息,用来在低住房率期间制定销售策略。
nTo make sure all sales proposals, collateral, digital tools, and other sales communications are in line with the hotel’s and HI’s brand standards, and up to date in terms of information.
确保所有的销售报价,酒店资料,数码工具和其他的销售沟通信息是和酒店及凯悦国际的品牌标准一致, 而且要及时更新信息。
nTo ensure all contracts signed by or on behalf of the Marketing and Sales Department follow the established hotel policies and procedures.
确保所有合同按照酒店的规章制度以市场销售部的名义签署。
nTo attend major travel, trade and corporate functions to network and promote the hotel.
参加主要出差旅行,商业活动和公司集会以推广酒店销售。
nTo plan and execute sales trips based on business priorities.
根据工作的重要次序,计划并安排出差旅行。
Operational (continued)
运营 (续)
nTo communicate closely with the WWSOs and key sister hotels, and update them regularly regarding key hotel sales information
与集团销售办公室和姊妹酒店保持紧密的联系,有规律的更新我们主要的酒店销售信息。
nTo entertain existing and potential customers and ensure the Sales Team entertains customers based on business priorities.
宴请现有的有潜力的客户,并且确保销售团队也会根据生意的优先顺序进行客户宴请。
nTo ensure a high level of exposure for the hotel through direct sales solicitation, telephone contact and written communication.
确保在销售工作中,无论是通过电话,合同还是书面联络都要体现出我们酒店的高水准。
nTo work closely with other Executive Committee members in a supportive and flexible manner, focusing on the overall success of the hotel and the satisfaction of hotel guests.
以相互支持与灵活的方式与其他行政委员会成员保持紧密合作关系,以酒店成功的运营赢得所有的客人满意。
nTo make sure Sales employees work in a supportive and flexible manner with other departments, in a spirit of “We work through Teams”.
确保所有销售部员工要以互相支持和灵活的方式与其他部门合作,发扬团队合作精神。
Personnel
人事
nTo oversee and assist in the recruitment and selection of all Sales employees. To follow hotel guidelines when recruiting and use a competency-based approach to selecting employees.
遵循酒店的指导方针,当招募人员时以职能基础方式筛选销售人员。
nTo oversee the punctuality and appearance of all Sales and Marketing employees, making sure they wear the correct uniform and maintain a high standard of personal appearance and hygiene, according to the hotel and department’s grooming standards.
监督所有市场销售职员严守上班时间规定和仪容仪表, 依照酒店标准,确保员工穿着正确的制服,而且保持高标准的个人仪态和个人卫生。
nTo conduct annual Performance Development Discussions and to support employees in their professional development goals.
组织年度业绩发展的讨论和对于员工的专业发展目标给以帮助。
Personnel (continued)
人事(续)
nTo plan and implement effective training programmes, including all required Smart Selling Courses, for employees in coordination with the Training Manager and Departmental Trainers.
在培训经理和部门培训人员的帮助下,计划和贯彻有效的培训课程,包括所有的必修的“销售锦囊”的课程。
nTo maximise the effectiveness of every Sales employee by developing each individuals’ skills and abilities through the appropriate training, coaching, and/or mentoring.
提高个人技巧、能力,并给与训练,指导和教育,使销售人员达到最大的工作效率。
nTo encourage employees to be creative and innovative, challenging and recognising them for their contribution to the success of the operation.
鼓励员工开拓创新,对他们的业务上的贡献和成绩给予激励和认可。
nTo support the implementation of The People Philosophy, demonstrating and reinforcing Hyatt’s Values and Culture Characteristics.
提倡以人为本,贯彻和加强 Hyatt的价值观和文化特性。
nTo ensure all employees have a complete understanding of and adhere to employee rules and regulations.
确保所有员工能够完全理解和严格遵守员工的规章及准则。
nTo ensure employees follow all hotel, company and local rules, policies and regulations relating to fire and hazard safety, and security.
确保员工遵守所有饭店,公司和本地设立的关于火灾和安全的相关规定及政策。
nTo feedback the results of the Employee Opinion Survey and to ensure relevant changes are implemented.
及时对员工意见调查作出反馈,并确保相应变化的执行。
nTo oversee the implementation and ongoing monitoring of Personal Business Plans for all Sales employees.
检查员工跟进并落实他们的个人商业计划。
Other Duties
其他
nTo maintain strong, professional relationships with relevant representatives from competitor hotels, business partners and other organisations.
维持与竞争对手,商业伙伴以及其它组织的良好关系。
nTo respond to changes in the Sales function as dictated by the industry, company and hotel.
响应由于酒店,行业或公司为销售运作带来的变化。
Other Duties (continued)
其他(续)
nTo read the hotel's Employee Handbook and have an understanding of and adhere to the hotel's rules and regulations and in particular, the policies and procedures relating to fire, hygiene, health and safety.
详细阅读酒店员工手册并严格遵守酒店所有的规章制度,特别是关于防火,卫生,健康以及安全方面的规定。
nTo attend training sessions and meetings as and when required.
参加必要的培训课程和会议。
nTo carry out any other reasonable duties and responsibilities as assigned.
执行所以其他的被分配到的工作和职责。
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