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Digital Marketing Manager

1 month ago

Beijing, Beijing, China Adjust Full time
About the Role

At Adjust, we're seeking a talented Digital Marketing Manager to join our team in China. As a key member of our marketing team, you'll be responsible for developing and executing integrated digital marketing campaigns that drive business growth and customer engagement.

Key Responsibilities
  • Develop and implement data-driven digital marketing strategies across multiple channels, including social media, email, and content marketing.
  • Manage and optimize marketing campaigns to achieve business objectives, including lead generation, brand awareness, and customer acquisition.
  • Collaborate with cross-functional teams, including content marketing, product marketing, and PR, to ensure alignment and consistency in marketing efforts.
  • Monitor and analyze campaign performance, using data to inform future marketing strategies and optimize campaign effectiveness.
  • Stay up-to-date with industry trends and best practices, applying knowledge to drive innovative marketing solutions.
Requirements
  • 3-5 years of marketing experience, with a focus on digital marketing and campaign management.
  • Strong understanding of marketing principles, including segmentation, targeting, and positioning.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
  • Fluency in English and Mandarin Chinese, with the ability to communicate effectively with both local and global teams.
  • Bachelor's degree in Marketing, Communications, or a related field.
What We Offer
  • Opportunity to work with a leading ad-tech company, driving innovation and growth in the industry.
  • International and diverse team environment, with a focus on transparency, feedback, and fun.
  • Education and training opportunities to support ongoing professional development and continuous learning.
  • Flexible work arrangements, including remote work options and flexible vacation policies.
  • Competitive compensation and benefits package, including health insurance and a monthly perk stipend.