Digital Marketing Leader for Coca-Cola

4 weeks ago


Shanghai, Shanghai, China Coca Cola Full time

Job Description:

We are seeking a highly skilled Digital Marketing Leader to join our team at Coca-Cola. As a key member of our marketing team, you will be responsible for leading the development and execution of digital marketing strategies that drive business growth and customer engagement.

About Us:

Coca-Cola is one of the world's largest beverage companies, with a diverse portfolio of beverages that include sparkling drinks, juices, water, and sports drinks. We are committed to delivering exceptional customer experiences and building strong relationships with our customers, partners, and communities.

About the Role:

The successful candidate will have a proven track record of developing and executing digital marketing campaigns that drive business results. You will work closely with cross-functional teams, including sales, marketing, and operations, to develop and implement digital marketing strategies that meet our business objectives.

Responsibilities:

  • Develop and execute digital marketing strategies that drive business growth and customer engagement
  • Lead cross-functional teams to develop and implement digital marketing campaigns
  • Work closely with sales, marketing, and operations teams to ensure alignment and coordination of digital marketing efforts
  • Monitor and analyze digital marketing performance metrics to inform future campaign development
  • Collaborate with external agencies and vendors to develop and implement digital marketing initiatives

Requirements:

  • Minimum 5 years of experience in digital marketing, preferably in a leadership role
  • Proven track record of developing and executing successful digital marketing campaigns
  • Strong analytical and problem-solving skills, with ability to analyze data and make informed decisions
  • Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams
  • Experience working with digital marketing technologies, including social media platforms, email marketing tools, and content management systems

What We Offer:

  • Competitive salary: $120,000 - $150,000 per year
  • Opportunities for professional growth and development
  • A dynamic and collaborative work environment
  • A comprehensive benefits package, including medical, dental, and vision insurance
  • A generous retirement savings plan


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