Senior Retail Marketing Manager

7 months ago


Shanghai, China The LEGO Group Full time

Job Description

Play your part in our team succeeding

LEGO MG Retail marketing is leading and driving the marketing priorities across omni channels in China Market Group. We are part of the global retail shopper activation team to share China voice and in line with global direction.

We build and elevate retail experiences thru x-functional collaborations in an innovative and agile way.

Core Responsibilities:

  • Develop and drive the Integrated Commercial Plan and yearly retail marketing calendar alignment across all offline channels.

  • Drive the integrated brand campaign and strategic project process with x-functional team.

  • Lead and drive the strategic initiatives/projects and budget management in a centralized and structured way.

  • Explore and drive China MG retail marketing excellence to elevate all executions.

Do you have what it takes?

  • Bachelor degree in business, marketing or related field is preferred.

  • Strong insights and retail marketing experiences of the market/channel.

  • Strong perspective combined with strong executional skills.

  • Excellent x-functional communication skills.

  • Proficient written and spoken English and Mandarin.

No relocation assistance is offered for this position.

#LI-JH1

What’s in it for you?

Here are some of what to expect:

  • Family Care Leave – We offer enhanced paid leave options for those important times.

  • Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

  • Wellness – We want you to be your best self, so you'll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based.

  • Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.

  • Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

  • Your workplace – When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.



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