Strategic IMC Director for High-Growth Brands

1 month ago

Beijing, Beijing, China GroupM Full time

Description

As a Strategic IMC Director at GroupM, you will play a pivotal role in driving high-level IMC strategy discussions with key clients. Your expertise will focus on marketing prioritization, key activations, co-branding, and more.

 

About the Role:

We are seeking an experienced professional to join our team as a Strategic IMC Director. In this role, you will be responsible for enhancing our capability while incubating future category leaders.

Main Responsibilities:

  • Develop and execute comprehensive IMC strategies that drive business growth and meet client objectives.
  • Collaborate with cross-functional teams to identify key areas for improvement and develop targeted solutions.
  • Prioritize and manage multiple projects simultaneously, ensuring timely delivery and exceeding client expectations.
  • Maintain strong relationships with clients, stakeholders, and internal teams to ensure seamless communication and alignment.
  • Stay up-to-date with industry trends, best practices, and emerging technologies to inform strategic decisions.

Talent Requirements:

To succeed in this role, you will need:

  • Proven experience in IMC strategy development and execution, preferably in a leadership capacity.
  • Strong understanding of marketing principles, including media planning, buying, and analytics.
  • Excellent communication, interpersonal, and project management skills.
  • Able to work effectively in a fast-paced environment, managing multiple priorities and deadlines.
  • Demonstrated ability to think strategically, prioritize tasks, and drive results-oriented solutions.

Preferred Qualifications:

  • Bachelor's degree in Marketing, Communications, or related field.
  • Advanced degree or certification in marketing, communications, or a related field (e.g., MBA, M.A., Ph.D.).
  • 5+ years of experience in IMC strategy development and execution, preferably in a leadership capacity.

What We Offer:

At GroupM, we offer a dynamic and collaborative work environment, competitive salary ($120,000 - $150,000 per annum), and opportunities for growth and development. If you're passionate about IMC strategy and eager to take your career to the next level, apply now

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