E-Commerce Experience Optimization Specialist

7 hours ago


Shanghai, Shanghai, China H&M Group Full time

We are looking for a highly skilled Digital Experience Specialist to join our team in Shanghai, China. This is a full-time position that reports directly to the E-commerce Manager for China.

Job Overview

&Other Stories, a fashion brand owned by H&M Group, is seeking a Digital Experience Specialist who will be responsible for optimizing the customer experience through E-commerce channels. The ideal candidate will have a strong analytical mindset, excellent planning and content management skills, and a deep understanding of how to drive customer engagement and sales.

About the Role

This role involves collaborating with the E-commerce team to enhance the site experience, building strategies for online stores, formulating overall online site calendars, and ensuring all E-commerce platforms align with brand aesthetics. The successful candidate will also take agile actions based on site performance and customer behaviors, initiate A/B testing, and manage branded assets to improve shopping experiences.

Key Responsibilities



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