Product Marketing Manager
2 months ago
At Elanco, we're driven by a passion for innovation and delivering solutions that improve the lives of animals and people.
As a global leader in animal health, we're committed to advancing the health of animals, people, and the planet through our approach to sustainability – the Elanco Healthy Purpose.
We're a company that values diversity, inclusivity, and creativity, and we're looking for talented individuals to join our team.
Key Responsibilities:
- Develop and execute a comprehensive brand strategy that drives business growth and market leadership.
- Collaborate with cross-functional teams to develop and implement annual business unit and category strategic plans.
- Lead the development and execution of sales and marketing programs that drive revenue growth and customer engagement.
- Conduct market research and analysis to inform business decisions and drive innovation.
- Work closely with sales, engineering, and manufacturing functions to ensure seamless product development and launch.
- Develop and deliver training programs for field and customer service personnel on brand and product introductions.
Requirements:
- Bachelor's or Master's degree in Business or a related field.
- Minimum 5 years of experience in product marketing or a related field, preferably in the animal health industry.
- Proven track record of launching new products and executing successful marketing campaigns.
- Excellent communication and project management skills.
- Ability to work in a fast-paced environment and adapt to changing priorities.
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