Strategic Product Leader

4 weeks ago


Beijing, Beijing, China Bayer Full time

At Bayer, we're driven to solve the world's toughest challenges and strive for a world where health and hunger are no longer a dream, but a reality.

Product Manager

Your Key Responsibilities

  • Develop and implement marketing strategies based on market intelligence data and customer needs.
  • Drive the implementation of annual marketing plans and manage approved budgets.
  • Design and execute product plans through cross-functional teams to achieve timely and optimal results.
  • Collaborate with Regional Marketing Manager and brand teams to ensure alignment with national marketing plans.
  • Manage advertising and media suppliers and conduct regular quality checks.
  • Build relationships with stakeholders to influence opinions and gather feedback on marketing programs.
  • Ensure individual actions align with Bayer's LIFE values and company regulations.

Requirements

  • Bachelor's degree in a medical-related field.
  • More than 3 years of experience in sales and marketing management in the pharmaceutical industry.
  • International experience and network a plus.
  • Medical and pharmaceutical knowledge of relevant market segments.
  • Strong strategic initiative and leadership skills.
  • Marketing-related competencies.


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