Marketing and Brand Strategy Manager, Greater China

6 days ago


Shanghai, Shanghai, China Hyatt Corporation Full time

Senior Brand and Marketing Director, Greater China

Hyatt Regional Offices

Overview

Hyatt is in search of a seasoned Brand and Marketing Director to spearhead the formulation and execution of brand marketing strategies across Greater China. The ideal candidate will play a pivotal role in establishing and nurturing our brand presence, crafting innovative marketing initiatives, and propelling business growth through strategic marketing efforts.

Key Responsibilities

The selected candidate will:

  • Design and implement marketing strategies aimed at enhancing World of Hyatt's growth and brand loyalty.
  • Collaborate with various teams to execute customized marketing initiatives.
  • Conceptualize and develop campaigns that ensure brand consistency and resonate with local markets.
  • Curate localized content to support market activations effectively.

Employee Benefits

Hyatt offers exceptional employee benefits, including:

  • 12 complimentary room nights at Hyatt hotels and resorts worldwide.
  • Discounted accommodation for you, your family, and friends from your first day.
  • Flexible work arrangements and hybrid opportunities.
  • Comprehensive insurance coverage and medical benefits.

About Hyatt

Hyatt is transforming the future of the hospitality sector. As a global leader, we connect the world through care, operating over 1,250 properties in more than 76 countries across six continents. We take pride in being recognized on Fortune's esteemed 100 Best Companies to Work For list for the past decade.

Our Culture

At Hyatt, we open doors for everyone. Regardless of your career stage, you will find a welcoming environment here. Each day presents an opportunity to navigate your journey, pursue new avenues, and uncover a career path you never imagined.

Our guiding principle, 'Care Connects Us,' reflects our belief that genuine connections stem from caring for one another. This philosophy fosters a culture of warmth, empathy, and respect, creating inclusive environments together.

Diversity, Equity, and Inclusion

Our success is rooted in our commitment to a diverse, equitable, and inclusive culture. We prioritize diversity in our hiring practices, organizational support, and partnerships. Our global teams represent a rich tapestry of cultures, ethnicities, genders, ages, abilities, and identities.

Qualifications

Experience

  • Bachelor's degree in Marketing, Communications, Brand Management, or a related field.
  • 8+ years of experience in brand and marketing within international organizations.
  • Demonstrated success in developing and executing impactful marketing campaigns that yield business results.
  • Strong communication, project management, and leadership capabilities.
  • Ability to thrive in a fast-paced environment while managing multiple projects concurrently.
  • Fluency in Mandarin and English, both written and spoken.

Education

A Bachelor's degree is required.

Technical Skills

Proficiency in all Microsoft 365 applications is essential for this role.



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