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Marketing Strategist

2 months ago

Shanghai, Shanghai, China Ferring Pharmaceuticals Full time

Job Summary:

We are seeking a highly skilled Marketing Strategist to join our team at Ferring China M&S. As a key member of our marketing team, you will be responsible for developing and implementing marketing strategies that drive business growth and revenue.

Key Responsibilities:

  • Develop and execute marketing strategies to increase brand awareness and drive sales
  • Design and implement marketing campaigns to engage target audiences
  • Conduct market research to stay up-to-date on industry trends and competitor activity
  • Manage key opinion leaders (KOLs) and key account managers (KAMs) to build strong relationships and drive business growth
  • Develop product key information, sales manuals, and conduct product training to ensure sales teams are equipped to sell our products effectively
  • Design and develop product promotional materials, including digital assets, sales sheets, and educational materials
  • Provide regular working reports to the marketing team to ensure everyone is aligned and working towards common goals
  • Perform other tasks as assigned by the line manager

Requirements:

  • Strong marketing background with experience in developing and executing marketing strategies
  • Excellent communication and project management skills
  • Ability to work independently and as part of a team
  • Strong analytical and problem-solving skills
  • Proficiency in Microsoft Office and marketing software